#701A73#701A73

#701A73 is a dark, vivid purple. Relative luminance 0.054; OKLCH L 39.9% C 0.158 H 326.6°. Best body text is #FFFFFF at 10.08:1 contrast (WCAG AA passes).

Color values

HEX	#701A73
RGB	rgb(112, 26, 115)
HSL	hsl(298, 63%, 28%)
HSV	hsv(298, 77%, 45%)
CMYK	cmyk(2.6%, 77.4%, 0%, 54.9%)
CIE-LAB	lab(27.90, 47.94, -31.42)
CIE-LCH	lch(27.90, 57.32, 326.76°)
OKLab	oklab(39.94% 0.1322 -0.0873)
OKLCH	oklch(39.94% 0.158 326.6)
XYZ	xyz(10.1458, 5.4220, 16.7285)
Luminance	0.0542 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701A73 #1D731A

analogous

#441A73 #701A73 #731A49

triadic

#701A73 #73701A #1A7370

tetradic

#701A73 #73441A #1D731A #1A4973

square

#701A73 #73441A #1D731A #1A4973

split-complementary

#701A73 #49731A #1A7344

monochromatic

#180619 #3F0F41 #701A73 #A125A5 #CC36D2

Accessibility & contrast

On white

10.08

#701A73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.08

#701A73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701A73

10.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701A73	#FFFFFF	#000000	##FFFFFF
##701A73	1.00	10.08	2.08	10.08
#FFFFFF	10.08	1.00	21.00	1.00
#000000	2.08	21.00	1.00	21.00
##FFFFFF	10.08	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#013B75

Deuteranopia (green-blind)

#304671

Tritanopia (blue-blind)

#732945

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #701a73;
/* rgb */ color: rgb(112, 26, 115);
/* oklch */ color: oklch(39.9% 0.158 326.6);

Tailwind

colors: {
  custom: {
    50: '#9c619c',
    500: '#701a73',
    950: '#000000',
  },
}

SCSS

$custom: #701a73;
$custom-light: #9c619c;
$custom-dark: #000000;

JSON

{
  "hex": "#701a73",
  "rgb": {
    "r": 112,
    "g": 26,
    "b": 115
  },
  "hsl": {
    "h": 297.978,
    "s": 63.121,
    "l": 27.647
  },
  "oklch": {
    "l": 0.39939,
    "c": 0.15843,
    "h": 326.6
  },
  "luminance": 0.05421
}

Semantic roles & 50–950 ramp

primary

#701A73

secondary

#44A841

accent

#E64247

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F050E

muted

#7E7A7E

Preview Lab

Preview with #701A73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →