#701028#701028

#701028 is a dark, vivid red. Relative luminance 0.040; OKLCH L 35.7% C 0.128 H 13.5°. Best body text is #FFFFFF at 11.71:1 contrast (WCAG AA passes).

Color values

HEX	#701028
RGB	rgb(112, 16, 40)
HSL	hsl(345, 75%, 25%)
HSV	hsv(345, 86%, 44%)
CMYK	cmyk(0%, 85.7%, 64.3%, 56.1%)
CIE-LAB	lab(23.57, 41.50, 12.22)
CIE-LCH	lch(23.57, 43.26, 16.40°)
OKLab	oklab(35.75% 0.1249 0.0299)
OKLCH	oklch(35.75% 0.128 13.5)
XYZ	xyz(7.2512, 3.9696, 2.3915)
Luminance	0.0397 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701028 #107058

analogous

#701058 #701028 #702810

triadic

#701028 #287010 #102870

tetradic

#701028 #587010 #107058 #281070

square

#701028 #587010 #107058 #281070

split-complementary

#701028 #107028 #105870

monochromatic

#1B040A #3A0815 #701028 #A6183B #DB1F4E

Accessibility & contrast

On white

11.71

#701028 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.79

#701028 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701028

11.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701028	#FFFFFF	#000000	##FFFFFF
##701028	1.00	11.71	1.79	11.71
#FFFFFF	11.71	1.00	21.00	1.00
#000000	1.79	21.00	1.00	21.00
##FFFFFF	11.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D2C28

Deuteranopia (green-blind)

#453F25

Tritanopia (blue-blind)

#7B001B

Achromatopsia (no color)

#383838

Design tokens & code

CSS

--color: #701028;
/* rgb */ color: rgb(112, 16, 40);
/* oklch */ color: oklch(35.7% 0.128 13.5);

Tailwind

colors: {
  custom: {
    50: '#9f5a61',
    500: '#701028',
    950: '#000000',
  },
}

SCSS

$custom: #701028;
$custom-light: #9f5a61;
$custom-dark: #000000;

JSON

{
  "hex": "#701028",
  "rgb": {
    "r": 112,
    "g": 16,
    "b": 40
  },
  "hsl": {
    "h": 345,
    "s": 75,
    "l": 25.098
  },
  "oklch": {
    "l": 0.35748,
    "c": 0.1284,
    "h": 13.5
  },
  "luminance": 0.03969
}

Semantic roles & 50–950 ramp

primary

#701028

secondary

#34A88B

accent

#F2C336

background

#FAF5F5

surface

#F4E9E9

border

#CEC5C5

text

#100405

muted

#7F7979

Preview Lab

Preview with #701028

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →