#301014#301014

#301014 is a very dark, muted red. Relative luminance 0.010; OKLCH L 22.5% C 0.052 H 14.6°. Best body text is #FFFFFF at 17.36:1 contrast (WCAG AA passes).

Color values

HEX	#301014
RGB	rgb(48, 16, 20)
HSL	hsl(353, 50%, 13%)
HSV	hsv(353, 67%, 19%)
CMYK	cmyk(0%, 66.7%, 58.3%, 81.2%)
CIE-LAB	lab(9.40, 16.79, 4.99)
CIE-LCH	lch(9.40, 17.52, 16.56°)
OKLab	oklab(22.55% 0.0507 0.0132)
OKLCH	oklch(22.55% 0.052 14.6)
XYZ	xyz(1.5306, 1.0496, 0.7837)
Luminance	0.0105 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301014 #10302C

analogous

#301024 #301014 #301C10

triadic

#301014 #143010 #101430

tetradic

#301014 #243010 #10302C #1C1030

square

#301014 #243010 #10302C #1C1030

split-complementary

#301014 #10301C #102430

monochromatic

#17080A #17080A #301014 #5E1F27 #8C2F3A

Accessibility & contrast

On white

17.36

#301014 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.21

#301014 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301014

17.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301014	#FFFFFF	#000000	##FFFFFF
##301014	1.00	17.36	1.21	17.36
#FFFFFF	17.36	1.00	21.00	1.00
#000000	1.21	21.00	1.00	21.00
##FFFFFF	17.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#171614

Deuteranopia (green-blind)

#1F1D13

Tritanopia (blue-blind)

#350C12

Achromatopsia (no color)

#1A1A1A

Design tokens & code

CSS

--color: #301014;
/* rgb */ color: rgb(48, 16, 20);
/* oklch */ color: oklch(22.5% 0.052 14.6);

Tailwind

colors: {
  custom: {
    50: '#6b4f51',
    500: '#301014',
    950: '#000000',
  },
}

SCSS

$custom: #301014;
$custom-light: #6b4f51;
$custom-dark: #000000;

JSON

{
  "hex": "#301014",
  "rgb": {
    "r": 48,
    "g": 16,
    "b": 20
  },
  "hsl": {
    "h": 352.5,
    "s": 50,
    "l": 12.549
  },
  "oklch": {
    "l": 0.22545,
    "c": 0.05235,
    "h": 14.6
  },
  "luminance": 0.01049
}

Semantic roles & 50–950 ramp

primary

#301014

secondary

#336962

accent

#DAC84E

background

#F6F4F4

surface

#EBE7E7

border

#C6C3C3

text

#070202

muted

#7A7878

Preview Lab

Preview with #301014

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →