#4D70BD#4D70BD

#4D70BD is a mid, vivid blue. Relative luminance 0.168; OKLCH L 55.6% C 0.127 H 264.3°. Best body text is #FFFFFF at 4.81:1 contrast (WCAG AA passes).

Color values

HEX	#4D70BD
RGB	rgb(77, 112, 189)
HSL	hsl(221, 46%, 52%)
HSV	hsv(221, 59%, 74%)
CMYK	cmyk(59.3%, 40.7%, 0%, 25.9%)
CIE-LAB	lab(48.06, 11.22, -44.30)
CIE-LCH	lch(48.06, 45.70, 284.22°)
OKLab	oklab(55.6% -0.0127 -0.1259)
OKLCH	oklch(55.6% 0.127 264.3)
XYZ	xyz(18.0369, 16.8387, 50.4339)
Luminance	0.1684 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#4D70BD #BD9A4D

analogous

#4DA8BD #4D70BD #624DBD

triadic

#4D70BD #BD4D70 #70BD4D

tetradic

#4D70BD #BD4DA8 #BD9A4D #4DBD62

square

#4D70BD #BD4DA8 #BD9A4D #4DBD62

split-complementary

#4D70BD #BD624D #A8BD4D

monochromatic

#273B69 #375595 #4D70BD #7A94CE #A6B8DE

Accessibility & contrast

On white

4.81

#4D70BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.37

#4D70BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #4D70BD

4.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##4D70BD	#FFFFFF	#000000	##FFFFFF
##4D70BD	1.00	4.81	4.37	4.81
#FFFFFF	4.81	1.00	21.00	1.00
#000000	4.37	21.00	1.00	21.00
##FFFFFF	4.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F78C0

Deuteranopia (green-blind)

#406DBB

Tritanopia (blue-blind)

#00818D

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #4d70bd;
/* rgb */ color: rgb(77, 112, 189);
/* oklch */ color: oklch(55.6% 0.127 264.3);

Tailwind

colors: {
  custom: {
    50: '#8898d1',
    500: '#4d70bd',
    950: '#000000',
  },
}

SCSS

$custom: #4d70bd;
$custom-light: #8898d1;
$custom-dark: #000000;

JSON

{
  "hex": "#4d70bd",
  "rgb": {
    "r": 77,
    "g": 112,
    "b": 189
  },
  "hsl": {
    "h": 221.25,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.55595,
    "c": 0.12655,
    "h": 264.3
  },
  "luminance": 0.1684
}

Semantic roles & 50–950 ramp

primary

#4D70BD

secondary

#CBBC9A

accent

#AD52D6

background

#F8F9FC

surface

#F0F2F9

border

#CBCCD2

text

#0C0D14

muted

#7D7E82

Preview Lab

Preview with #4D70BD

Body copy rendered with the generated semantic roles for this colour.

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