#4944AC#4944AC

#4944AC is a mid, vivid blue. Relative luminance 0.085; OKLCH L 45.4% C 0.161 H 280.0°. Best body text is #FFFFFF at 7.76:1 contrast (WCAG AA passes).

Color values

HEX	#4944AC
RGB	rgb(73, 68, 172)
HSL	hsl(243, 43%, 47%)
HSV	hsv(243, 60%, 67%)
CMYK	cmyk(57.6%, 60.5%, 0%, 32.5%)
CIE-LAB	lab(35.06, 32.54, -55.23)
CIE-LCH	lch(35.06, 64.10, 300.50°)
OKLab	oklab(45.35% 0.0279 -0.1586)
OKLCH	oklch(45.35% 0.161 280)
XYZ	xyz(12.2588, 8.5284, 40.0219)
Luminance	0.0853 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#4944AC #A7AC44

analogous

#4473AC #4944AC #7D44AC

triadic

#4944AC #AC4944 #44AC49

tetradic

#4944AC #AC4473 #A7AC44 #44AC7D

square

#4944AC #AC4473 #A7AC44 #44AC7D

split-complementary

#4944AC #AC7D44 #73AC44

monochromatic

#242154 #363380 #4944AC #6E69C4 #9895D5

Accessibility & contrast

On white

7.76

#4944AC on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.71

#4944AC on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #4944AC

7.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##4944AC	#FFFFFF	#000000	##FFFFFF
##4944AC	1.00	7.76	2.71	7.76
#FFFFFF	7.76	1.00	21.00	1.00
#000000	2.71	21.00	1.00	21.00
##FFFFFF	7.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056AF

Deuteranopia (green-blind)

#004EAA

Tritanopia (blue-blind)

#115D71

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #4944ac;
/* rgb */ color: rgb(73, 68, 172);
/* oklch */ color: oklch(45.4% 0.161 280.0);

Tailwind

colors: {
  custom: {
    50: '#8578c5',
    500: '#4944ac',
    950: '#000000',
  },
}

SCSS

$custom: #4944ac;
$custom-light: #8578c5;
$custom-dark: #000000;

JSON

{
  "hex": "#4944ac",
  "rgb": {
    "r": 73,
    "g": 68,
    "b": 172
  },
  "hsl": {
    "h": 242.885,
    "s": 43.333,
    "l": 47.059
  },
  "oklch": {
    "l": 0.4535,
    "c": 0.16101,
    "h": 280
  },
  "luminance": 0.08529
}

Semantic roles & 50–950 ramp

primary

#4944AC

secondary

#BEC18B

accent

#D355CD

background

#F8F7FC

surface

#F0EDF8

border

#CBC8D1

text

#0C0913

muted

#7D7B82

Preview Lab

Preview with #4944AC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →