#4740BD#4740BD
#4740BD is a mid, vivid blue. Relative luminance 0.087; OKLCH L 46.0% C 0.189 H 278.4°. Best body text is #FFFFFF at 7.67:1 contrast (WCAG AA passes).
Color values
| HEX | #4740BD |
|---|---|
| RGB | rgb(71, 64, 189) |
| HSL | hsl(243, 49%, 50%) |
| HSV | hsv(243, 66%, 74%) |
| CMYK | cmyk(62.4%, 66.1%, 0%, 25.9%) |
| CIE-LAB | lab(35.36, 40.23, -64.81) |
| CIE-LCH | lch(35.36, 76.28, 301.83°) |
| OKLab | oklab(45.96% 0.0277 -0.1868) |
| OKLCH | oklch(45.96% 0.189 278.4) |
| XYZ | xyz(13.6143, 8.6794, 49.0921) |
| Luminance | 0.0868 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Ocean Blue
#4F42B5
ΔE00 1.65
Blue With A Hint Of Purple
#533CC6
ΔE00 2.48
Blurple
#5539CC
ΔE00 3.43
Blue Blue
#2242C7
ΔE00 3.90
Bluey Purple
#6241C7
ΔE00 4.35
Sapphire (survey)
#2138AB
ΔE00 5.31
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#4740BD #B6BD40
analogous
#4078BD #4740BD #8640BD
triadic
#4740BD #BD4740 #40BD47
tetradic
#4740BD #BD4078 #B6BD40 #40BD86
square
#4740BD #BD4078 #B6BD40 #40BD86
split-complementary
#4740BD #BD8640 #78BD40
monochromatic
#252162 #36318F #4740BD #726DCD #9E9ADD
Accessibility & contrast
On white
7.67
#4740BD on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.74
#4740BD on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #4740BD
7.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##4740BD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##4740BD | 1.00 | 7.67 | 2.74 | 7.67 |
| #FFFFFF | 7.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.74 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0058C1
Deuteranopia (green-blind)
#004EBB
Tritanopia (blue-blind)
#006079
Achromatopsia (no color)
#535353
Design tokens & code
CSS
--color: #4740bd; /* rgb */ color: rgb(71, 64, 189); /* oklch */ color: oklch(46.0% 0.189 278.4);
Tailwind
colors: {
custom: {
50: '#8776d2',
500: '#4740bd',
950: '#000000',
},
}SCSS
$custom: #4740bd; $custom-light: #8776d2; $custom-dark: #000000;
JSON
{
"hex": "#4740bd",
"rgb": {
"r": 71,
"g": 64,
"b": 189
},
"hsl": {
"h": 243.36,
"s": 49.407,
"l": 49.608
},
"oklch": {
"l": 0.4596,
"c": 0.18883,
"h": 278.4
},
"luminance": 0.08681
}Semantic roles & 50–950 ramp
primary
#4740BD
secondary
#C6C990
accent
#D94FD1
background
#F8F7FD
surface
#F0EDFA
border
#CBC8D3
text
#0D0814
muted
#7D7B83