#470440#470440

#470440 is a dark, moderate purple. Relative luminance 0.018; OKLCH L 27.8% C 0.118 H 333.3°. Best body text is #FFFFFF at 15.45:1 contrast (WCAG AA passes).

Color values

HEX	#470440
RGB	rgb(71, 4, 64)
HSL	hsl(306, 89%, 15%)
HSV	hsv(306, 94%, 28%)
CMYK	cmyk(0%, 94.4%, 9.9%, 72.2%)
CIE-LAB	lab(14.38, 36.45, -19.28)
CIE-LCH	lch(14.38, 41.23, 332.13°)
OKLab	oklab(27.78% 0.1056 -0.053)
OKLCH	oklch(27.78% 0.118 333.3)
XYZ	xyz(3.5674, 1.7969, 5.0085)
Luminance	0.0180 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#470440 #04470B

analogous

#2D0447 #470440 #47041E

triadic

#470440 #404704 #044047

tetradic

#470440 #472D04 #04470B #041E47

square

#470440 #472D04 #04470B #041E47

split-complementary

#470440 #1E4704 #04472D

monochromatic

#1D021A #1D021A #470440 #810774 #BB0BA8

Accessibility & contrast

On white

15.45

#470440 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.36

#470440 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #470440

15.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##470440	#FFFFFF	#000000	##FFFFFF
##470440	1.00	15.45	1.36	15.45
#FFFFFF	15.45	1.00	21.00	1.00
#000000	1.36	21.00	1.00	21.00
##FFFFFF	15.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#011E41

Deuteranopia (green-blind)

#1D283F

Tritanopia (blue-blind)

#4B0C23

Achromatopsia (no color)

#242424

Design tokens & code

CSS

--color: #470440;
/* rgb */ color: rgb(71, 4, 64);
/* oklch */ color: oklch(27.8% 0.118 333.3);

Tailwind

colors: {
  custom: {
    50: '#7d4f75',
    500: '#470440',
    950: '#000000',
  },
}

SCSS

$custom: #470440;
$custom-light: #7d4f75;
$custom-dark: #000000;

JSON

{
  "hex": "#470440",
  "rgb": {
    "r": 71,
    "g": 4,
    "b": 64
  },
  "hsl": {
    "h": 306.269,
    "s": 89.333,
    "l": 14.706
  },
  "oklch": {
    "l": 0.27776,
    "c": 0.11813,
    "h": 333.3
  },
  "luminance": 0.01797
}

Semantic roles & 50–950 ramp

primary

#470440

secondary

#1F882A

accent

#FF3F29

background

#F7F4F7

surface

#EEE7ED

border

#C9C3C8

text

#0A0208

muted

#7C787B

Preview Lab

Preview with #470440

Body copy rendered with the generated semantic roles for this colour.

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