#40073A#40073A

#40073A is a dark, moderate purple. Relative luminance 0.015; OKLCH L 26.3% C 0.106 H 333.0°. Best body text is #FFFFFF at 16.04:1 contrast (WCAG AA passes).

Color values

HEX	#40073A
RGB	rgb(64, 7, 58)
HSL	hsl(306, 80%, 14%)
HSV	hsv(306, 89%, 25%)
CMYK	cmyk(0%, 89.1%, 9.4%, 74.9%)
CIE-LAB	lab(12.91, 32.60, -17.44)
CIE-LCH	lch(12.91, 36.97, 331.86°)
OKLab	oklab(26.33% 0.0942 -0.0479)
OKLCH	oklch(26.33% 0.106 333)
XYZ	xyz(2.9541, 1.5477, 4.1453)
Luminance	0.0155 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#40073A #07400D

analogous

#2A0740 #40073A #40071E

triadic

#40073A #3A4007 #073A40

tetradic

#40073A #402A07 #07400D #071E40

square

#40073A #402A07 #07400D #071E40

split-complementary

#40073A #1E4007 #07402A

monochromatic

#1C0319 #1C0319 #40073A #770D6C #AE139E

Accessibility & contrast

On white

16.04

#40073A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.31

#40073A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #40073A

16.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##40073A	#FFFFFF	#000000	##FFFFFF
##40073A	1.00	16.04	1.31	16.04
#FFFFFF	16.04	1.00	21.00	1.00
#000000	1.31	21.00	1.00	21.00
##FFFFFF	16.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#051C3B

Deuteranopia (green-blind)

#1B2439

Tritanopia (blue-blind)

#430D20

Achromatopsia (no color)

#212121

Design tokens & code

CSS

--color: #40073a;
/* rgb */ color: rgb(64, 7, 58);
/* oklch */ color: oklch(26.3% 0.106 333.0);

Tailwind

colors: {
  custom: {
    50: '#774f70',
    500: '#40073a',
    950: '#000000',
  },
}

SCSS

$custom: #40073a;
$custom-light: #774f70;
$custom-dark: #000000;

JSON

{
  "hex": "#40073a",
  "rgb": {
    "r": 64,
    "g": 7,
    "b": 58
  },
  "hsl": {
    "h": 306.316,
    "s": 80.282,
    "l": 13.922
  },
  "oklch": {
    "l": 0.26327,
    "c": 0.10566,
    "h": 333
  },
  "luminance": 0.01547
}

Semantic roles & 50–950 ramp

primary

#40073A

secondary

#247F2D

accent

#F74631

background

#F7F4F6

surface

#EDE7EC

border

#C8C3C7

text

#090207

muted

#7B787A

Preview Lab

Preview with #40073A

Body copy rendered with the generated semantic roles for this colour.

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