#401A72#401A72

#401A72 is a dark, vivid violet. Relative luminance 0.030; OKLCH L 32.9% C 0.141 H 297.7°. Best body text is #FFFFFF at 13.05:1 contrast (WCAG AA passes).

Color values

HEX	#401A72
RGB	rgb(64, 26, 114)
HSL	hsl(266, 63%, 27%)
HSV	hsv(266, 77%, 45%)
CMYK	cmyk(43.9%, 77.2%, 0%, 55.3%)
CIE-LAB	lab(20.22, 37.52, -43.56)
CIE-LCH	lch(20.22, 57.49, 310.74°)
OKLab	oklab(32.91% 0.0655 -0.1246)
OKLCH	oklch(32.91% 0.141 297.7)
XYZ	xyz(5.5202, 3.0436, 16.2130)
Luminance	0.0304 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#401A72 #4C721A

analogous

#1A2072 #401A72 #6C1A72

triadic

#401A72 #72401A #1A7240

tetradic

#401A72 #721A20 #4C721A #1A726C

square

#401A72 #721A20 #4C721A #1A726C

split-complementary

#401A72 #726C1A #20721A

monochromatic

#0E0619 #240F40 #401A72 #5C25A4 #7935D1

Accessibility & contrast

On white

13.05

#401A72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.61

#401A72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #401A72

13.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##401A72	#FFFFFF	#000000	##FFFFFF
##401A72	1.00	13.05	1.61	13.05
#FFFFFF	13.05	1.00	21.00	1.00
#000000	1.61	21.00	1.00	21.00
##FFFFFF	13.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003175

Deuteranopia (green-blind)

#003070

Tritanopia (blue-blind)

#333144

Achromatopsia (no color)

#313131

Design tokens & code

CSS

--color: #401a72;
/* rgb */ color: rgb(64, 26, 114);
/* oklch */ color: oklch(32.9% 0.141 297.7);

Tailwind

colors: {
  custom: {
    50: '#7a5b9b',
    500: '#401a72',
    950: '#000000',
  },
}

SCSS

$custom: #401a72;
$custom-light: #7a5b9b;
$custom-dark: #000000;

JSON

{
  "hex": "#401a72",
  "rgb": {
    "r": 64,
    "g": 26,
    "b": 114
  },
  "hsl": {
    "h": 265.909,
    "s": 62.857,
    "l": 27.451
  },
  "oklch": {
    "l": 0.32905,
    "c": 0.14076,
    "h": 297.7
  },
  "luminance": 0.03044
}

Semantic roles & 50–950 ramp

primary

#401A72

secondary

#7BA741

accent

#E6429F

background

#F7F5F9

surface

#EEE9F2

border

#C9C5CC

text

#0A040E

muted

#7C797E

Preview Lab

Preview with #401A72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →