#3969AD#3969AD
#3969AD is a mid, vivid blue. Relative luminance 0.140; OKLCH L 52.1% C 0.120 H 257.4°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).
Color values
| HEX | #3969AD |
|---|---|
| RGB | rgb(57, 105, 173) |
| HSL | hsl(215, 50%, 45%) |
| HSV | hsv(215, 67%, 68%) |
| CMYK | cmyk(67.1%, 39.3%, 0%, 32.2%) |
| CIE-LAB | lab(44.22, 6.25, -41.16) |
| CIE-LCH | lch(44.22, 41.63, 278.63°) |
| OKLab | oklab(52.07% -0.0262 -0.1171) |
| OKLCH | oklch(52.07% 0.12 257.4) |
| XYZ | xyz(14.2790, 13.9887, 41.4746) |
| Luminance | 0.1399 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
French Blue
#436BAD
ΔE00 1.53
Mid Blue
#276AB3
ΔE00 2.15
Medium Blue
#2C6FBB
ΔE00 3.10
Denim
#1560BD
ΔE00 3.61
Flat Blue
#3C73A8
ΔE00 4.16
Muted Blue
#3B719F
ΔE00 4.40
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#3969AD #AD7D39
analogous
#39A3AD #3969AD #4339AD
triadic
#3969AD #AD3969 #69AD39
tetradic
#3969AD #AD39A3 #AD7D39 #39AD43
square
#3969AD #AD39A3 #AD7D39 #39AD43
split-complementary
#3969AD #AD4339 #A3AD39
monochromatic
#1B3151 #2A4D7F #3969AD #5A88C9 #88A9D8
Accessibility & contrast
On white
5.53
#3969AD on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.80
#3969AD on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #3969AD
5.53:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##3969AD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##3969AD | 1.00 | 5.53 | 3.80 | 5.53 |
| #FFFFFF | 5.53 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.80 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.53 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A6EB0
Deuteranopia (green-blind)
#3964AC
Tritanopia (blue-blind)
#007982
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #3969ad; /* rgb */ color: rgb(57, 105, 173); /* oklch */ color: oklch(52.1% 0.120 257.4);
Tailwind
colors: {
custom: {
50: '#7c93c6',
500: '#3969ad',
950: '#000000',
},
}SCSS
$custom: #3969ad; $custom-light: #7c93c6; $custom-dark: #000000;
JSON
{
"hex": "#3969ad",
"rgb": {
"r": 57,
"g": 105,
"b": 173
},
"hsl": {
"h": 215.172,
"s": 50.435,
"l": 45.098
},
"oklch": {
"l": 0.52074,
"c": 0.12003,
"h": 257.4
},
"luminance": 0.1399
}Semantic roles & 50–950 ramp
primary
#3969AD
secondary
#C2A780
accent
#A04EDA
background
#F8F9FC
surface
#EFF1F8
border
#CACBD1
text
#0A0D13
muted
#7C7E82