#3544BD#3544BD

#3544BD is a mid, vivid blue. Relative luminance 0.086; OKLCH L 45.5% C 0.189 H 271.2°. Best body text is #FFFFFF at 7.74:1 contrast (WCAG AA passes).

Color values

HEX	#3544BD
RGB	rgb(53, 68, 189)
HSL	hsl(233, 56%, 47%)
HSV	hsv(233, 72%, 74%)
CMYK	cmyk(72%, 64%, 0%, 25.9%)
CIE-LAB	lab(35.13, 35.34, -65.23)
CIE-LCH	lch(35.13, 74.19, 298.45°)
OKLab	oklab(45.49% 0.0038 -0.1885)
OKLCH	oklch(45.49% 0.189 271.2)
XYZ	xyz(12.7175, 8.5640, 49.1170)
Luminance	0.0857 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#3544BD #BDAE35

analogous

#3588BD #3544BD #6A35BD

triadic

#3544BD #BD3544 #44BD35

tetradic

#3544BD #BD3588 #BDAE35 #35BD6A

square

#3544BD #BD3588 #BDAE35 #35BD6A

split-complementary

#3544BD #BD6A35 #88BD35

monochromatic

#1A225D #28338D #3544BD #5D6AD2 #8D96DF

Accessibility & contrast

On white

7.74

#3544BD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.71

#3544BD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #3544BD

7.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##3544BD	#FFFFFF	#000000	##FFFFFF
##3544BD	1.00	7.74	2.71	7.74
#FFFFFF	7.74	1.00	21.00	1.00
#000000	2.71	21.00	1.00	21.00
##FFFFFF	7.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059C1

Deuteranopia (green-blind)

#004CBB

Tritanopia (blue-blind)

#00647A

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #3544bd;
/* rgb */ color: rgb(53, 68, 189);
/* oklch */ color: oklch(45.5% 0.189 271.2);

Tailwind

colors: {
  custom: {
    50: '#7f78d2',
    500: '#3544bd',
    950: '#000000',
  },
}

SCSS

$custom: #3544bd;
$custom-light: #7f78d2;
$custom-dark: #000000;

JSON

{
  "hex": "#3544bd",
  "rgb": {
    "r": 53,
    "g": 68,
    "b": 189
  },
  "hsl": {
    "h": 233.382,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.4549,
    "c": 0.1885,
    "h": 271.2
  },
  "luminance": 0.08565
}

Semantic roles & 50–950 ramp

primary

#3544BD

secondary

#CAC284

accent

#CF48DF

background

#F8F7FD

surface

#F0EDFA

border

#CBC8D3

text

#0C0914

muted

#7D7B83

Preview Lab

Preview with #3544BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →