#3544AD#3544AD

#3544AD is a dark, vivid blue. Relative luminance 0.079; OKLCH L 44.1% C 0.167 H 271.5°. Best body text is #FFFFFF at 8.13:1 contrast (WCAG AA passes).

Color values

HEX	#3544AD
RGB	rgb(53, 68, 173)
HSL	hsl(233, 53%, 44%)
HSV	hsv(233, 69%, 68%)
CMYK	cmyk(69.4%, 60.7%, 0%, 32.2%)
CIE-LAB	lab(33.79, 29.61, -57.96)
CIE-LCH	lch(33.79, 65.08, 297.06°)
OKLab	oklab(44.09% 0.0044 -0.1671)
OKLCH	oklch(44.09% 0.167 271.5)
XYZ	xyz(11.0756, 7.9072, 40.4696)
Luminance	0.0791 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#3544AD #AD9E35

analogous

#3580AD #3544AD #6235AD

triadic

#3544AD #AD3544 #44AD35

tetradic

#3544AD #AD3580 #AD9E35 #35AD62

square

#3544AD #AD3580 #AD9E35 #35AD62

split-complementary

#3544AD #AD6235 #80AD35

monochromatic

#181F4F #27327E #3544AD #5463CB #838ED9

Accessibility & contrast

On white

8.13

#3544AD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.58

#3544AD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #3544AD

8.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##3544AD	#FFFFFF	#000000	##FFFFFF
##3544AD	1.00	8.13	2.58	8.13
#FFFFFF	8.13	1.00	21.00	1.00
#000000	2.58	21.00	1.00	21.00
##FFFFFF	8.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0055B0

Deuteranopia (green-blind)

#004AAB

Tritanopia (blue-blind)

#005E72

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #3544ad;
/* rgb */ color: rgb(53, 68, 173);
/* oklch */ color: oklch(44.1% 0.167 271.5);

Tailwind

colors: {
  custom: {
    50: '#7c77c6',
    500: '#3544ad',
    950: '#000000',
  },
}

SCSS

$custom: #3544ad;
$custom-light: #7c77c6;
$custom-dark: #000000;

JSON

{
  "hex": "#3544ad",
  "rgb": {
    "r": 53,
    "g": 68,
    "b": 173
  },
  "hsl": {
    "h": 232.5,
    "s": 53.097,
    "l": 44.314
  },
  "oklch": {
    "l": 0.44085,
    "c": 0.16718,
    "h": 271.5
  },
  "luminance": 0.07908
}

Semantic roles & 50–950 ramp

primary

#3544AD

secondary

#C3BA7B

accent

#CA4BDD

background

#F8F7FC

surface

#EFEDF8

border

#CAC8D1

text

#0B0813

muted

#7C7B82

Preview Lab

Preview with #3544AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →