#344DAE#344DAE
#344DAE is a mid, vivid blue. Relative luminance 0.091; OKLCH L 45.9% C 0.158 H 268.5°. Best body text is #FFFFFF at 7.45:1 contrast (WCAG AA passes).
Color values
| HEX | #344DAE |
|---|---|
| RGB | rgb(52, 77, 174) |
| HSL | hsl(228, 54%, 44%) |
| HSV | hsv(228, 70%, 68%) |
| CMYK | cmyk(70.1%, 55.7%, 0%, 31.8%) |
| CIE-LAB | lab(36.16, 23.94, -54.69) |
| CIE-LCH | lch(36.16, 59.70, 293.64°) |
| OKLab | oklab(45.87% -0.004 -0.1574) |
| OKLCH | oklch(45.87% 0.158 268.5) |
| XYZ | xyz(11.7074, 9.0926, 41.1743) |
| Luminance | 0.0909 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt
#0047AB
ΔE00 3.78
Sapphire
#0F52BA
ΔE00 3.88
Blue Blue
#2242C7
ΔE00 4.85
Cobalt (survey)
#1E488F
ΔE00 5.56
Sapphire (survey)
#2138AB
ΔE00 6.37
Ocean Blue
#4F42B5
ΔE00 6.38
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#344DAE #AE9534
analogous
#348AAE #344DAE #5834AE
triadic
#344DAE #AE344D #4DAE34
tetradic
#344DAE #AE348A #AE9534 #34AE58
square
#344DAE #AE348A #AE9534 #34AE58
split-complementary
#344DAE #AE5834 #8AAE34
monochromatic
#182350 #26387F #344DAE #536CCC #8394DA
Accessibility & contrast
On white
7.45
#344DAE on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.82
#344DAE on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #344DAE
7.45:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##344DAE | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##344DAE | 1.00 | 7.45 | 2.82 | 7.45 |
| #FFFFFF | 7.45 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.82 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.45 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005BB1
Deuteranopia (green-blind)
#0050AC
Tritanopia (blue-blind)
#006576
Achromatopsia (no color)
#555555
Design tokens & code
CSS
--color: #344dae; /* rgb */ color: rgb(52, 77, 174); /* oklch */ color: oklch(45.9% 0.158 268.5);
Tailwind
colors: {
custom: {
50: '#7b7ec7',
500: '#344dae',
950: '#000000',
},
}SCSS
$custom: #344dae; $custom-light: #7b7ec7; $custom-dark: #000000;
JSON
{
"hex": "#344dae",
"rgb": {
"r": 52,
"g": 77,
"b": 174
},
"hsl": {
"h": 227.705,
"s": 53.982,
"l": 44.314
},
"oklch": {
"l": 0.45866,
"c": 0.1575,
"h": 268.5
},
"luminance": 0.09094
}Semantic roles & 50–950 ramp
primary
#344DAE
secondary
#C3B47B
accent
#BF4ADD
background
#F8F7FC
surface
#EFEEF8
border
#CAC9D1
text
#0B0913
muted
#7C7B82