#344BAC#344BAC

#344BAC is a mid, vivid blue. Relative luminance 0.087; OKLCH L 45.3% C 0.157 H 269.1°. Best body text is #FFFFFF at 7.64:1 contrast (WCAG AA passes).

Color values

HEX	#344BAC
RGB	rgb(52, 75, 172)
HSL	hsl(229, 54%, 44%)
HSV	hsv(229, 70%, 67%)
CMYK	cmyk(69.8%, 56.4%, 0%, 32.5%)
CIE-LAB	lab(35.48, 24.52, -54.61)
CIE-LCH	lch(35.48, 59.87, 294.18°)
OKLab	oklab(45.31% -0.0024 -0.1572)
OKLCH	oklch(45.31% 0.157 269.1)
XYZ	xyz(11.3761, 8.7397, 40.1091)
Luminance	0.0874 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#344BAC #AC9534

analogous

#3487AC #344BAC #5934AC

triadic

#344BAC #AC344B #4BAC34

tetradic

#344BAC #AC3487 #AC9534 #34AC59

square

#344BAC #AC3487 #AC9534 #34AC59

split-complementary

#344BAC #AC5934 #87AC34

monochromatic

#18224E #26377D #344BAC #5269CB #8192D9

Accessibility & contrast

On white

7.64

#344BAC on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.75

#344BAC on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #344BAC

7.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##344BAC	#FFFFFF	#000000	##FFFFFF
##344BAC	1.00	7.64	2.75	7.64
#FFFFFF	7.64	1.00	21.00	1.00
#000000	2.75	21.00	1.00	21.00
##FFFFFF	7.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059AF

Deuteranopia (green-blind)

#004EAA

Tritanopia (blue-blind)

#006374

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #344bac;
/* rgb */ color: rgb(52, 75, 172);
/* oklch */ color: oklch(45.3% 0.157 269.1);

Tailwind

colors: {
  custom: {
    50: '#7b7dc5',
    500: '#344bac',
    950: '#000000',
  },
}

SCSS

$custom: #344bac;
$custom-light: #7b7dc5;
$custom-dark: #000000;

JSON

{
  "hex": "#344bac",
  "rgb": {
    "r": 52,
    "g": 75,
    "b": 172
  },
  "hsl": {
    "h": 228.5,
    "s": 53.571,
    "l": 43.922
  },
  "oklch": {
    "l": 0.45305,
    "c": 0.15726,
    "h": 269.1
  },
  "luminance": 0.08741
}

Semantic roles & 50–950 ramp

primary

#344BAC

secondary

#C2B479

accent

#C14BDD

background

#F8F7FC

surface

#EFEEF8

border

#CAC9D1

text

#0A0913

muted

#7C7B82

Preview Lab

Preview with #344BAC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →