#304D99#304D99
#304D99 is a dark, vivid blue. Relative luminance 0.082; OKLCH L 44.1% C 0.129 H 265.7°. Best body text is #FFFFFF at 7.93:1 contrast (WCAG AA passes).
Color values
| HEX | #304D99 |
|---|---|
| RGB | rgb(48, 77, 153) |
| HSL | hsl(223, 52%, 39%) |
| HSV | hsv(223, 69%, 60%) |
| CMYK | cmyk(68.6%, 49.7%, 0%, 40%) |
| CIE-LAB | lab(34.47, 15.49, -44.86) |
| CIE-LCH | lch(34.47, 47.46, 289.04°) |
| OKLab | oklab(44.05% -0.0098 -0.1286) |
| OKLCH | oklch(44.05% 0.129 265.7) |
| XYZ | xyz(9.6206, 8.2351, 31.2133) |
| Luminance | 0.0824 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt (survey)
#1E488F
ΔE00 2.83
Cobalt
#0047AB
ΔE00 3.80
Dusk Blue
#26538D
ΔE00 4.16
Sapphire
#0F52BA
ΔE00 4.86
Denim Blue
#3B5B92
ΔE00 4.90
Darkish Blue
#014182
ΔE00 5.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#304D99 #997C30
analogous
#308299 #304D99 #483099
triadic
#304D99 #99304D #4D9930
tetradic
#304D99 #993082 #997C30 #309948
square
#304D99 #993082 #997C30 #309948
split-complementary
#304D99 #994830 #829930
monochromatic
#131E3C #21366A #304D99 #4266C4 #718CD2
Accessibility & contrast
On white
7.93
#304D99 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.65
#304D99 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #304D99
7.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##304D99 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##304D99 | 1.00 | 7.93 | 2.65 | 7.93 |
| #FFFFFF | 7.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.65 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#24569C
Deuteranopia (green-blind)
#074D97
Tritanopia (blue-blind)
#005F6B
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #304d99; /* rgb */ color: rgb(48, 77, 153); /* oklch */ color: oklch(44.1% 0.129 265.7);
Tailwind
colors: {
custom: {
50: '#757eb7',
500: '#304d99',
950: '#000000',
},
}SCSS
$custom: #304d99; $custom-light: #757eb7; $custom-dark: #000000;
JSON
{
"hex": "#304d99",
"rgb": {
"r": 48,
"g": 77,
"b": 153
},
"hsl": {
"h": 223.429,
"s": 52.239,
"l": 39.412
},
"oklch": {
"l": 0.44054,
"c": 0.12897,
"h": 265.7
},
"luminance": 0.08236
}Semantic roles & 50–950 ramp
primary
#304D99
secondary
#BAA46B
accent
#B44CDC
background
#F7F7FB
surface
#EDEEF6
border
#C8C9D0
text
#090911
muted
#7B7B80