#301C90#301C90

#301C90 is a dark, vivid violet. Relative luminance 0.035; OKLCH L 34.5% C 0.176 H 279.8°. Best body text is #FFFFFF at 12.39:1 contrast (WCAG AA passes).

Color values

HEX	#301C90
RGB	rgb(48, 28, 144)
HSL	hsl(250, 67%, 34%)
HSV	hsv(250, 81%, 56%)
CMYK	cmyk(66.7%, 80.6%, 0%, 43.5%)
CIE-LAB	lab(21.84, 43.09, -59.94)
CIE-LCH	lch(21.84, 73.81, 305.71°)
OKLab	oklab(34.55% 0.0299 -0.173)
OKLCH	oklch(34.55% 0.176 279.8)
XYZ	xyz(6.6666, 3.4720, 26.6990)
Luminance	0.0347 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301C90 #7C901C

analogous

#1C4290 #301C90 #6A1C90

triadic

#301C90 #90301C #1C9030

tetradic

#301C90 #901C42 #7C901C #1C906A

square

#301C90 #901C42 #7C901C #1C906A

split-complementary

#301C90 #906A1C #42901C

monochromatic

#0E082A #1F125D #301C90 #4126C3 #644ADC

Accessibility & contrast

On white

12.39

#301C90 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.69

#301C90 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301C90

12.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301C90	#FFFFFF	#000000	##FFFFFF
##301C90	1.00	12.39	1.69	12.39
#FFFFFF	12.39	1.00	21.00	1.00
#000000	1.69	21.00	1.00	21.00
##FFFFFF	12.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003893

Deuteranopia (green-blind)

#00308E

Tritanopia (blue-blind)

#003F56

Achromatopsia (no color)

#343434

Design tokens & code

CSS

--color: #301c90;
/* rgb */ color: rgb(48, 28, 144);
/* oklch */ color: oklch(34.5% 0.176 279.8);

Tailwind

colors: {
  custom: {
    50: '#775cb2',
    500: '#301c90',
    950: '#000000',
  },
}

SCSS

$custom: #301c90;
$custom-light: #775cb2;
$custom-dark: #000000;

JSON

{
  "hex": "#301c90",
  "rgb": {
    "r": 48,
    "g": 28,
    "b": 144
  },
  "hsl": {
    "h": 250.345,
    "s": 67.442,
    "l": 33.725
  },
  "oklch": {
    "l": 0.34546,
    "c": 0.17561,
    "h": 279.8
  },
  "luminance": 0.03473
}

Semantic roles & 50–950 ramp

primary

#301C90

secondary

#AABE4A

accent

#EA3DCD

background

#F7F5FB

surface

#EEE9F6

border

#C9C5D0

text

#0A0411

muted

#7C7980

Preview Lab

Preview with #301C90

Body copy rendered with the generated semantic roles for this colour.

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