#301A72#301A72

#301A72 is a dark, vivid violet. Relative luminance 0.026; OKLCH L 31.1% C 0.140 H 286.5°. Best body text is #FFFFFF at 13.85:1 contrast (WCAG AA passes).

Color values

HEX	#301A72
RGB	rgb(48, 26, 114)
HSL	hsl(255, 63%, 27%)
HSV	hsv(255, 77%, 45%)
CMYK	cmyk(57.9%, 77.2%, 0%, 55.3%)
CIE-LAB	lab(18.28, 34.76, -46.80)
CIE-LCH	lch(18.28, 58.30, 306.60°)
OKLab	oklab(31.1% 0.0398 -0.1347)
OKLCH	oklch(31.1% 0.14 286.5)
XYZ	xyz(4.6247, 2.5818, 16.1710)
Luminance	0.0258 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301A72 #5C721A

analogous

#1A3072 #301A72 #5C1A72

triadic

#301A72 #72301A #1A7230

tetradic

#301A72 #721A30 #5C721A #1A725C

square

#301A72 #721A30 #5C721A #1A725C

split-complementary

#301A72 #725C1A #30721A

monochromatic

#0A0619 #1B0F40 #301A72 #4525A4 #5C35D1

Accessibility & contrast

On white

13.85

#301A72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.52

#301A72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301A72

13.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301A72	#FFFFFF	#000000	##FFFFFF
##301A72	1.00	13.85	1.52	13.85
#FFFFFF	13.85	1.00	21.00	1.00
#000000	1.52	21.00	1.00	21.00
##FFFFFF	13.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002F75

Deuteranopia (green-blind)

#002A70

Tritanopia (blue-blind)

#123244

Achromatopsia (no color)

#2D2D2D

Design tokens & code

CSS

--color: #301a72;
/* rgb */ color: rgb(48, 26, 114);
/* oklch */ color: oklch(31.1% 0.140 286.5);

Tailwind

colors: {
  custom: {
    50: '#71599b',
    500: '#301a72',
    950: '#000000',
  },
}

SCSS

$custom: #301a72;
$custom-light: #71599b;
$custom-dark: #000000;

JSON

{
  "hex": "#301a72",
  "rgb": {
    "r": 48,
    "g": 26,
    "b": 114
  },
  "hsl": {
    "h": 255,
    "s": 62.857,
    "l": 27.451
  },
  "oklch": {
    "l": 0.31097,
    "c": 0.14044,
    "h": 286.5
  },
  "luminance": 0.02582
}

Semantic roles & 50–950 ramp

primary

#301A72

secondary

#8DA741

accent

#E642BD

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#08040E

muted

#7B797E

Preview Lab

Preview with #301A72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →