#301796#301796

#301796 is a dark, vivid violet. Relative luminance 0.034; OKLCH L 34.7% C 0.187 H 279.4°. Best body text is #FFFFFF at 12.44:1 contrast (WCAG AA passes).

Color values

HEX	#301796
RGB	rgb(48, 23, 150)
HSL	hsl(252, 73%, 34%)
HSV	hsv(252, 85%, 59%)
CMYK	cmyk(68%, 84.7%, 0%, 41.2%)
CIE-LAB	lab(21.74, 47.21, -63.83)
CIE-LCH	lch(21.74, 79.39, 306.49°)
OKLab	oklab(34.67% 0.0304 -0.1843)
OKLCH	oklch(34.67% 0.187 279.4)
XYZ	xyz(7.0286, 3.4426, 29.1423)
Luminance	0.0344 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301796 #7D9617

analogous

#173E96 #301796 #701796

triadic

#301796 #963017 #179630

tetradic

#301796 #96173E #7D9617 #179670

square

#301796 #96173E #7D9617 #179670

split-complementary

#301796 #967017 #3E9617

monochromatic

#0E072C #1F0F61 #301796 #411FCB #6445E2

Accessibility & contrast

On white

12.44

#301796 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.69

#301796 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301796

12.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301796	#FFFFFF	#000000	##FFFFFF
##301796	1.00	12.44	1.69	12.44
#FFFFFF	12.44	1.00	21.00	1.00
#000000	1.69	21.00	1.00	21.00
##FFFFFF	12.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003999

Deuteranopia (green-blind)

#002F94

Tritanopia (blue-blind)

#004059

Achromatopsia (no color)

#343434

Design tokens & code

CSS

--color: #301796;
/* rgb */ color: rgb(48, 23, 150);
/* oklch */ color: oklch(34.7% 0.187 279.4);

Tailwind

colors: {
  custom: {
    50: '#785ab6',
    500: '#301796',
    950: '#000000',
  },
}

SCSS

$custom: #301796;
$custom-light: #785ab6;
$custom-dark: #000000;

JSON

{
  "hex": "#301796",
  "rgb": {
    "r": 48,
    "g": 23,
    "b": 150
  },
  "hsl": {
    "h": 251.811,
    "s": 73.41,
    "l": 33.922
  },
  "oklch": {
    "l": 0.34674,
    "c": 0.18678,
    "h": 279.4
  },
  "luminance": 0.03443
}

Semantic roles & 50–950 ramp

primary

#301796

secondary

#ABC345

accent

#F038CC

background

#F8F5FB

surface

#EFE9F6

border

#CAC5D0

text

#0A0411

muted

#7C7980

Preview Lab

Preview with #301796

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →