#294DBD#294DBD

#294DBD is a mid, vivid blue. Relative luminance 0.095; OKLCH L 46.6% C 0.181 H 265.9°. Best body text is #FFFFFF at 7.26:1 contrast (WCAG AA passes).

Color values

HEX	#294DBD
RGB	rgb(41, 77, 189)
HSL	hsl(225, 64%, 45%)
HSV	hsv(225, 78%, 74%)
CMYK	cmyk(78.3%, 59.3%, 0%, 25.9%)
CIE-LAB	lab(36.84, 28.20, -62.46)
CIE-LCH	lch(36.84, 68.53, 294.30°)
OKLab	oklab(46.61% -0.013 -0.1805)
OKLCH	oklch(46.61% 0.181 265.9)
XYZ	xyz(12.7504, 9.4518, 49.2866)
Luminance	0.0945 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294DBD #BD9929

analogous

#2997BD #294DBD #4F29BD

triadic

#294DBD #BD294D #4DBD29

tetradic

#294DBD #BD2997 #BD9929 #29BD4F

square

#294DBD #BD2997 #BD9929 #29BD4F

split-complementary

#294DBD #BD4F29 #97BD29

monochromatic

#132458 #1E398B #294DBD #4B6DD8 #7D96E3

Accessibility & contrast

On white

7.26

#294DBD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.89

#294DBD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294DBD

7.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294DBD	#FFFFFF	#000000	##FFFFFF
##294DBD	1.00	7.26	2.89	7.26
#FFFFFF	7.26	1.00	21.00	1.00
#000000	2.89	21.00	1.00	21.00
##FFFFFF	7.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EC1

Deuteranopia (green-blind)

#0050BB

Tritanopia (blue-blind)

#00697D

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #294dbd;
/* rgb */ color: rgb(41, 77, 189);
/* oklch */ color: oklch(46.6% 0.181 265.9);

Tailwind

colors: {
  custom: {
    50: '#7a7ed2',
    500: '#294dbd',
    950: '#000000',
  },
}

SCSS

$custom: #294dbd;
$custom-light: #7a7ed2;
$custom-dark: #000000;

JSON

{
  "hex": "#294dbd",
  "rgb": {
    "r": 41,
    "g": 77,
    "b": 189
  },
  "hsl": {
    "h": 225.405,
    "s": 64.348,
    "l": 45.098
  },
  "oklch": {
    "l": 0.46605,
    "c": 0.18095,
    "h": 265.9
  },
  "luminance": 0.09453
}

Semantic roles & 50–950 ramp

primary

#294DBD

secondary

#CBB777

accent

#BF40E7

background

#F8F7FD

surface

#EFEEFA

border

#CAC9D3

text

#0B0914

muted

#7C7B83

Preview Lab

Preview with #294DBD

Body copy rendered with the generated semantic roles for this colour.

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