#273FAD#273FAD
#273FAD is a dark, vivid blue. Relative luminance 0.070; OKLCH L 42.4% C 0.177 H 268.1°. Best body text is #FFFFFF at 8.75:1 contrast (WCAG AA passes).
Color values
| HEX | #273FAD |
|---|---|
| RGB | rgb(39, 63, 173) |
| HSL | hsl(229, 63%, 42%) |
| HSV | hsv(229, 77%, 68%) |
| CMYK | cmyk(77.5%, 63.6%, 0%, 32.2%) |
| CIE-LAB | lab(31.81, 31.16, -61.21) |
| CIE-LCH | lch(31.81, 68.69, 296.98°) |
| OKLab | oklab(42.43% -0.0059 -0.177) |
| OKLCH | oklch(42.43% 0.177 268.1) |
| XYZ | xyz(10.1544, 7.0023, 40.3435) |
| Luminance | 0.0700 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire (survey)
#2138AB
ΔE00 2.05
Blue Blue
#2242C7
ΔE00 3.51
Cobalt
#0047AB
ΔE00 4.35
Ocean Blue
#4F42B5
ΔE00 5.43
Blueberry
#464196
ΔE00 5.45
Blue (survey)
#0343DF
ΔE00 6.34
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#273FAD #AD9527
analogous
#2782AD #273FAD #5227AD
triadic
#273FAD #AD273F #3FAD27
tetradic
#273FAD #AD2782 #AD9527 #27AD52
square
#273FAD #AD2782 #AD9527 #27AD52
split-complementary
#273FAD #AD5227 #82AD27
monochromatic
#101B49 #1C2D7B #273FAD #3E59D3 #7084DF
Accessibility & contrast
On white
8.75
#273FAD on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.40
#273FAD on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #273FAD
8.75:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##273FAD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##273FAD | 1.00 | 8.75 | 2.40 | 8.75 |
| #FFFFFF | 8.75 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.40 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.75 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0051B1
Deuteranopia (green-blind)
#0045AB
Tritanopia (blue-blind)
#005C70
Achromatopsia (no color)
#4B4B4B
Design tokens & code
CSS
--color: #273fad; /* rgb */ color: rgb(39, 63, 173); /* oklch */ color: oklch(42.4% 0.177 268.1);
Tailwind
colors: {
custom: {
50: '#7774c6',
500: '#273fad',
950: '#000000',
},
}SCSS
$custom: #273fad; $custom-light: #7774c6; $custom-dark: #000000;
JSON
{
"hex": "#273fad",
"rgb": {
"r": 39,
"g": 63,
"b": 173
},
"hsl": {
"h": 229.254,
"s": 63.208,
"l": 41.569
},
"oklch": {
"l": 0.42431,
"c": 0.17714,
"h": 268.1
},
"luminance": 0.07003
}Semantic roles & 50–950 ramp
primary
#273FAD
secondary
#C6B56A
accent
#C942E6
background
#F7F7FC
surface
#EEEDF8
border
#C9C8D1
text
#0A0813
muted
#7C7B82