#273D99#273D99
#273D99 is a dark, vivid blue. Relative luminance 0.061; OKLCH L 40.2% C 0.152 H 268.4°. Best body text is #FFFFFF at 9.49:1 contrast (WCAG AA passes).
Color values
| HEX | #273D99 |
|---|---|
| RGB | rgb(39, 61, 153) |
| HSL | hsl(228, 59%, 38%) |
| HSV | hsv(228, 75%, 60%) |
| CMYK | cmyk(74.5%, 60.1%, 0%, 40%) |
| CIE-LAB | lab(29.58, 24.93, -52.79) |
| CIE-LCH | lch(29.58, 58.38, 295.28°) |
| OKLab | oklab(40.25% -0.0044 -0.1524) |
| OKLCH | oklch(40.25% 0.152 268.4) |
| XYZ | xyz(8.2532, 6.0679, 30.8671) |
| Luminance | 0.0607 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire (survey)
#2138AB
ΔE00 3.25
Blueberry
#464196
ΔE00 4.75
Cobalt
#0047AB
ΔE00 4.81
Cobalt (survey)
#1E488F
ΔE00 5.25
Darkslateblue
#483D8B
ΔE00 6.15
Blue Blue
#2242C7
ΔE00 6.38
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#273D99 #998327
analogous
#277699 #273D99 #4A2799
triadic
#273D99 #99273D #3D9927
tetradic
#273D99 #992776 #998327 #27994A
square
#273D99 #992776 #998327 #27994A
split-complementary
#273D99 #994A27 #769927
monochromatic
#0E1637 #1B2A68 #273D99 #3350CA #637AD7
Accessibility & contrast
On white
9.49
#273D99 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.21
#273D99 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #273D99
9.49:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##273D99 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##273D99 | 1.00 | 9.49 | 2.21 | 9.49 |
| #FFFFFF | 9.49 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.21 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.49 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004B9C
Deuteranopia (green-blind)
#004197
Tritanopia (blue-blind)
#005465
Achromatopsia (no color)
#464646
Design tokens & code
CSS
--color: #273d99; /* rgb */ color: rgb(39, 61, 153); /* oklch */ color: oklch(40.2% 0.152 268.4);
Tailwind
colors: {
custom: {
50: '#7272b8',
500: '#273d99',
950: '#000000',
},
}SCSS
$custom: #273d99; $custom-light: #7272b8; $custom-dark: #000000;
JSON
{
"hex": "#273d99",
"rgb": {
"r": 39,
"g": 61,
"b": 153
},
"hsl": {
"h": 228.421,
"s": 59.375,
"l": 37.647
},
"oklch": {
"l": 0.40248,
"c": 0.15242,
"h": 268.4
},
"luminance": 0.06069
}Semantic roles & 50–950 ramp
primary
#273D99
secondary
#BDAB5F
accent
#C445E3
background
#F7F6FB
surface
#EDECF6
border
#C8C7D0
text
#090711
muted
#7B7A80