#2724AD#2724AD

#2724AD is a dark, highly saturated blue. Relative luminance 0.047; OKLCH L 38.2% C 0.206 H 271.9°. Best body text is #FFFFFF at 10.81:1 contrast (WCAG AA passes).

Color values

HEX#2724AD
RGBrgb(39, 36, 173)
HSLhsl(241, 66%, 41%)
HSVhsv(241, 79%, 68%)
CMYKcmyk(77.5%, 79.2%, 0%, 32.2%)
CIE-LABlab(25.89, 47.40, -70.97)
CIE-LCHlch(25.89, 85.35, 303.74°)
OKLaboklab(38.17% 0.0069 -0.2054)
OKLCHoklch(38.17% 0.206 271.9)
XYZxyz(9.0079, 4.7092, 39.9613)
Luminance0.0471 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#2724AD #AAAD24
analogous
#2465AD #2724AD #6B24AD
triadic
#2724AD #AD2724 #24AD27
tetradic
#2724AD #AD2465 #AAAD24 #24AD6B
square
#2724AD #AD2465 #AAAD24 #24AD6B
split-complementary
#2724AD #AD6B24 #65AD24
monochromatic
#100F48 #1C197A #2724AD #3C39D6 #6E6BE0

Accessibility & contrast

On white

10.81
#2724AD on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.94
#2724AD on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #2724AD
10.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##2724AD#FFFFFF#000000##FFFFFF
##2724AD1.0010.811.9410.81
#FFFFFF10.811.0021.001.00
#0000001.9421.001.0021.00
##FFFFFF10.811.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0044B1
Deuteranopia (green-blind)
#0036AB
Tritanopia (blue-blind)
#004E68
Achromatopsia (no color)
#3D3D3D

Design tokens & code

CSS
--color: #2724ad;
/* rgb */ color: rgb(39, 36, 173);
/* oklch */ color: oklch(38.2% 0.206 271.9);
Tailwind
colors: {
  custom: {
    50: '#7962c7',
    500: '#2724ad',
    950: '#000000',
  },
}
SCSS
$custom: #2724ad;
$custom-light: #7962c7;
$custom-dark: #000000;
JSON
{
  "hex": "#2724ad",
  "rgb": {
    "r": 39,
    "g": 36,
    "b": 173
  },
  "hsl": {
    "h": 241.314,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.38166,
    "c": 0.20554,
    "h": 271.9
  },
  "luminance": 0.0471
}

Semantic roles & 50–950 ramp

primary
#2724AD
secondary
#C4C666
accent
#E93FE5
background
#F8F5FC
surface
#EFEAF8
border
#CAC6D1
text
#0B0513
muted
#7C7982

Preview Lab

Preview with #2724AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#2724AD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva