#FF738E#FF738E

#FF738E is a light, vivid red. Relative luminance 0.355; OKLCH L 73.0% C 0.172 H 10.4°. Best body text is #000000 at 8.09:1 contrast (WCAG AA passes).

Color values

HEX	#FF738E
RGB	rgb(255, 115, 142)
HSL	hsl(348, 100%, 73%)
HSV	hsv(348, 55%, 100%)
CMYK	cmyk(0%, 54.9%, 44.3%, 0%)
CIE-LAB	lab(66.12, 55.64, 11.91)
CIE-LCH	lch(66.12, 56.90, 12.08°)
OKLab	oklab(72.96% 0.1687 0.0309)
OKLCH	oklch(72.96% 0.172 10.4)
XYZ	xyz(52.2568, 35.4803, 29.6823)
Luminance	0.3547 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#FF738E #73FFE4

analogous

#FF73D4 #FF738E #FF9E73

triadic

#FF738E #8EFF73 #738EFF

tetradic

#FF738E #D4FF73 #73FFE4 #9E73FF

square

#FF738E #D4FF73 #73FFE4 #9E73FF

split-complementary

#FF738E #73FF9E #73D4FF

monochromatic

#F80030 #FF365D #FF738E #FFB0BF #FFE0E6

Accessibility & contrast

On white

2.59

#FF738E on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

8.09

#FF738E on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #FF738E

8.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##FF738E	#FFFFFF	#000000	##000000
##FF738E	1.00	2.59	8.09	8.09
#FFFFFF	2.59	1.00	21.00	21.00
#000000	8.09	21.00	1.00	1.00
##000000	8.09	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#908F8E

Deuteranopia (green-blind)

#B3AB8B

Tritanopia (blue-blind)

#FF627D

Achromatopsia (no color)

#A1A1A1

Design tokens & code

CSS

--color: #ff738e;
/* rgb */ color: rgb(255, 115, 142);
/* oklch */ color: oklch(73.0% 0.172 10.4);

Tailwind

colors: {
  custom: {
    50: '#ffa0ae',
    500: '#ff738e',
    950: '#000000',
  },
}

SCSS

$custom: #ff738e;
$custom-light: #ffa0ae;
$custom-dark: #000000;

JSON

{
  "hex": "#ff738e",
  "rgb": {
    "r": 255,
    "g": 115,
    "b": 142
  },
  "hsl": {
    "h": 348.429,
    "s": 100,
    "l": 72.549
  },
  "oklch": {
    "l": 0.72961,
    "c": 0.17154,
    "h": 10.4
  },
  "luminance": 0.35474
}

Semantic roles & 50–950 ramp

primary

#FF738E

secondary

#D4F7F0

accent

#E6B900

background

#FFFAFA

surface

#FFF4F4

border

#D7CECE

text

#190F10

muted

#877F7F

Preview Lab

Preview with #FF738E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →