#FF7368#FF7368

#FF7368 is a light, vivid red. Relative luminance 0.345; OKLCH L 72.2% C 0.173 H 26.8°. Best body text is #000000 at 7.90:1 contrast (WCAG AA passes).

Color values

HEX	#FF7368
RGB	rgb(255, 115, 104)
HSL	hsl(4, 100%, 70%)
HSV	hsv(4, 59%, 100%)
CMYK	cmyk(0%, 54.9%, 59.2%, 0%)
CIE-LAB	lab(65.38, 52.52, 32.34)
CIE-LCH	lch(65.38, 61.67, 31.62°)
OKLab	oklab(72.16% 0.1545 0.0779)
OKLCH	oklch(72.16% 0.173 26.8)
XYZ	xyz(49.8738, 34.5271, 17.1320)
Luminance	0.3452 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#FF7368 #68F4FF

analogous

#FF68A8 #FF7368 #FFBF68

triadic

#FF7368 #68FF73 #7368FF

tetradic

#FF7368 #A8FF68 #68F4FF #BF68FF

square

#FF7368 #A8FF68 #68F4FF #BF68FF

split-complementary

#FF7368 #68FFBF #68A8FF

monochromatic

#ED1100 #FF3A2B #FF7368 #FFACA5 #FFE3E0

Accessibility & contrast

On white

2.66

#FF7368 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.90

#FF7368 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #FF7368

7.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##FF7368	#FFFFFF	#000000	##000000
##FF7368	1.00	2.66	7.90	7.90
#FFFFFF	2.66	1.00	21.00	21.00
#000000	7.90	21.00	1.00	1.00
##000000	7.90	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#968C66

Deuteranopia (green-blind)

#B9AA65

Tritanopia (blue-blind)

#FF5A71

Achromatopsia (no color)

#9F9F9F

Design tokens & code

CSS

--color: #ff7368;
/* rgb */ color: rgb(255, 115, 104);
/* oklch */ color: oklch(72.2% 0.173 26.8);

Tailwind

colors: {
  custom: {
    50: '#ff9f93',
    500: '#ff7368',
    950: '#000000',
  },
}

SCSS

$custom: #ff7368;
$custom-light: #ff9f93;
$custom-dark: #000000;

JSON

{
  "hex": "#ff7368",
  "rgb": {
    "r": 255,
    "g": 115,
    "b": 104
  },
  "hsl": {
    "h": 4.371,
    "s": 100,
    "l": 70.392
  },
  "oklch": {
    "l": 0.7216,
    "c": 0.17299,
    "h": 26.8
  },
  "luminance": 0.34521
}

Semantic roles & 50–950 ramp

primary

#FF7368

secondary

#CDF3F6

accent

#D5E600

background

#FFFAF9

surface

#FFF3F1

border

#D7CDCB

text

#190F0D

muted

#877F7E

Preview Lab

Preview with #FF7368

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →