#FD7968#FD7968

#FD7968 is a light, vivid red. Relative luminance 0.356; OKLCH L 72.7% C 0.164 H 29.2°. Best body text is #000000 at 8.11:1 contrast (WCAG AA passes).

Color values

HEX#FD7968
RGBrgb(253, 121, 104)
HSLhsl(7, 97%, 70%)
HSVhsv(7, 59%, 99%)
CMYKcmyk(0%, 52.2%, 58.9%, 0.8%)
CIE-LABlab(66.18, 48.98, 33.30)
CIE-LCHlch(66.18, 59.23, 34.22°)
OKLaboklab(72.71% 0.1436 0.0802)
OKLCHoklch(72.71% 0.164 29.2)
XYZxyz(49.8483, 35.5628, 17.3333)
Luminance0.3556 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#FD7968 #68ECFD
analogous
#FD68A1 #FD7968 #FDC468
triadic
#FD7968 #68FD79 #7968FD
tetradic
#FD7968 #A1FD68 #68ECFD #C468FD
square
#FD7968 #A1FD68 #68ECFD #C468FD
split-complementary
#FD7968 #68FDC4 #68A1FD
monochromatic
#E81D03 #FC432C #FD7968 #FEAFA4 #FFE4E1

Accessibility & contrast

On white

2.59
#FD7968 on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

8.11
#FD7968 on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #FD7968
8.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##FD7968#FFFFFF#000000##000000
##FD79681.002.598.118.11
#FFFFFF2.591.0021.0021.00
#0000008.1121.001.001.00
##0000008.1121.001.001.00

Color blindness preview

Protanopia (red-blind)
#9A8F66
Deuteranopia (green-blind)
#BAAC65
Tritanopia (blue-blind)
#FF6275
Achromatopsia (no color)
#A1A1A1

Design tokens & code

CSS
--color: #fd7968;
/* rgb */ color: rgb(253, 121, 104);
/* oklch */ color: oklch(72.7% 0.164 29.2);
Tailwind
colors: {
  custom: {
    50: '#ffa393',
    500: '#fd7968',
    950: '#000000',
  },
}
SCSS
$custom: #fd7968;
$custom-light: #ffa393;
$custom-dark: #000000;
JSON
{
  "hex": "#fd7968",
  "rgb": {
    "r": 253,
    "g": 121,
    "b": 104
  },
  "hsl": {
    "h": 6.846,
    "s": 97.386,
    "l": 70
  },
  "oklch": {
    "l": 0.72712,
    "c": 0.16446,
    "h": 29.2
  },
  "luminance": 0.35557
}

Semantic roles & 50–950 ramp

primary
#FD7968
secondary
#CCF0F5
accent
#CBE600
background
#FFFAF9
surface
#FFF4F1
border
#D7CECB
text
#190F0D
muted
#877F7E

Preview Lab

Preview with #FD7968

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#FD7968 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva