#FD738E#FD738E

#FD738E is a light, vivid red. Relative luminance 0.351; OKLCH L 72.7% C 0.169 H 10.1°. Best body text is #000000 at 8.02:1 contrast (WCAG AA passes).

Color values

HEX	#FD738E
RGB	rgb(253, 115, 142)
HSL	hsl(348, 97%, 72%)
HSV	hsv(348, 55%, 99%)
CMYK	cmyk(0%, 54.5%, 43.9%, 0.8%)
CIE-LAB	lab(65.83, 54.98, 11.45)
CIE-LCH	lch(65.83, 56.16, 11.77°)
OKLab	oklab(72.68% 0.1668 0.0298)
OKLCH	oklch(72.68% 0.169 10.1)
XYZ	xyz(51.5247, 35.1028, 29.6480)
Luminance	0.3510 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#FD738E #73FDE2

analogous

#FD73D3 #FD738E #FD9D73

triadic

#FD738E #8EFD73 #738EFD

tetradic

#FD738E #D3FD73 #73FDE2 #9D73FD

square

#FD738E #D3FD73 #73FDE2 #9D73FD

split-complementary

#FD738E #73FD9D #73D3FD

monochromatic

#F20332 #FC375D #FD738E #FEAFBF #FFE1E7

Accessibility & contrast

On white

2.62

#FD738E on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

8.02

#FD738E on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #FD738E

8.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##FD738E	#FFFFFF	#000000	##000000
##FD738E	1.00	2.62	8.02	8.02
#FFFFFF	2.62	1.00	21.00	21.00
#000000	8.02	21.00	1.00	1.00
##000000	8.02	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8F8F8E

Deuteranopia (green-blind)

#B2AA8B

Tritanopia (blue-blind)

#FF627D

Achromatopsia (no color)

#A0A0A0

Design tokens & code

CSS

--color: #fd738e;
/* rgb */ color: rgb(253, 115, 142);
/* oklch */ color: oklch(72.7% 0.169 10.1);

Tailwind

colors: {
  custom: {
    50: '#ffa0ae',
    500: '#fd738e',
    950: '#000000',
  },
}

SCSS

$custom: #fd738e;
$custom-light: #ffa0ae;
$custom-dark: #000000;

JSON

{
  "hex": "#fd738e",
  "rgb": {
    "r": 253,
    "g": 115,
    "b": 142
  },
  "hsl": {
    "h": 348.261,
    "s": 97.183,
    "l": 72.157
  },
  "oklch": {
    "l": 0.72684,
    "c": 0.1694,
    "h": 10.1
  },
  "luminance": 0.35097
}

Semantic roles & 50–950 ramp

primary

#FD738E

secondary

#D4F7F0

accent

#E6B900

background

#FFFAFA

surface

#FFF4F4

border

#D7CECE

text

#190F10

muted

#877F7F

Preview Lab

Preview with #FD738E

Body copy rendered with the generated semantic roles for this colour.

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