#FD729A#FD729A

#FD729A is a light, vivid pink. Relative luminance 0.352; OKLCH L 72.9% C 0.173 H 4.3°. Best body text is #000000 at 8.05:1 contrast (WCAG AA passes).

Color values

HEX	#FD729A
RGB	rgb(253, 114, 154)
HSL	hsl(343, 97%, 72%)
HSV	hsv(343, 55%, 99%)
CMYK	cmyk(0%, 54.9%, 39.1%, 0.8%)
CIE-LAB	lab(65.95, 56.66, 4.79)
CIE-LCH	lch(65.95, 56.86, 4.83°)
OKLab	oklab(72.87% 0.1725 0.0131)
OKLCH	oklch(72.87% 0.173 4.3)
XYZ	xyz(52.3612, 35.2559, 34.6131)
Luminance	0.3525 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#FD729A #72FDD5

analogous

#FD72DF #FD729A #FD9072

triadic

#FD729A #9AFD72 #729AFD

tetradic

#FD729A #DFFD72 #72FDD5 #9072FD

square

#FD729A #DFFD72 #72FDD5 #9072FD

split-complementary

#FD729A #72FD90 #72DFFD

monochromatic

#F10348 #FC366F #FD729A #FEAEC5 #FFE1E9

Accessibility & contrast

On white

2.61

#FD729A on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

8.05

#FD729A on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #FD729A

8.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##FD729A	#FFFFFF	#000000	##000000
##FD729A	1.00	2.61	8.05	8.05
#FFFFFF	2.61	1.00	21.00	21.00
#000000	8.05	21.00	1.00	1.00
##000000	8.05	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8C909B

Deuteranopia (green-blind)

#B0AA97

Tritanopia (blue-blind)

#FF6481

Achromatopsia (no color)

#A0A0A0

Design tokens & code

CSS

--color: #fd729a;
/* rgb */ color: rgb(253, 114, 154);
/* oklch */ color: oklch(72.9% 0.173 4.3);

Tailwind

colors: {
  custom: {
    50: '#ff9fb7',
    500: '#fd729a',
    950: '#000000',
  },
}

SCSS

$custom: #fd729a;
$custom-light: #ff9fb7;
$custom-dark: #000000;

JSON

{
  "hex": "#fd729a",
  "rgb": {
    "r": 253,
    "g": 114,
    "b": 154
  },
  "hsl": {
    "h": 342.734,
    "s": 97.203,
    "l": 71.961
  },
  "oklch": {
    "l": 0.7287,
    "c": 0.17299,
    "h": 4.3
  },
  "luminance": 0.3525
}

Semantic roles & 50–950 ramp

primary

#FD729A

secondary

#D4F7ED

accent

#E6A300

background

#FFFAFB

surface

#FFF4F6

border

#D7CED0

text

#190F11

muted

#877F80

Preview Lab

Preview with #FD729A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →