#F0739D#F0739D

#F0739D is a light, vivid pink. Relative luminance 0.332; OKLCH L 71.3% C 0.159 H 0.7°. Best body text is #000000 at 7.64:1 contrast (WCAG AA passes).

Color values

HEX	#F0739D
RGB	rgb(240, 115, 157)
HSL	hsl(340, 81%, 70%)
HSV	hsv(340, 52%, 94%)
CMYK	cmyk(0%, 52.1%, 34.6%, 5.9%)
CIE-LAB	lab(64.34, 52.29, 0.52)
CIE-LCH	lch(64.34, 52.29, 0.57°)
OKLab	oklab(71.32% 0.159 0.002)
OKLCH	oklch(71.32% 0.159 0.7)
XYZ	xyz(48.1541, 33.2257, 35.7689)
Luminance	0.3322 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#F0739D #73F0C6

analogous

#F073DC #F0739D #F08873

triadic

#F0739D #9DF073 #739DF0

tetradic

#F0739D #DCF073 #73F0C6 #8873F0

square

#F0739D #DCF073 #73F0C6 #8873F0

split-complementary

#F0739D #73F088 #73DCF0

monochromatic

#D21756 #EA3C76 #F0739D #F6AAC4 #FCE2EA

Accessibility & contrast

On white

2.75

#F0739D on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.64

#F0739D on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #F0739D

7.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##F0739D	#FFFFFF	#000000	##000000
##F0739D	1.00	2.75	7.64	7.64
#FFFFFF	2.75	1.00	21.00	21.00
#000000	7.64	21.00	1.00	1.00
##000000	7.64	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#878D9E

Deuteranopia (green-blind)

#A8A59A

Tritanopia (blue-blind)

#FF6983

Achromatopsia (no color)

#9C9C9C

Design tokens & code

CSS

--color: #f0739d;
/* rgb */ color: rgb(240, 115, 157);
/* oklch */ color: oklch(71.3% 0.159 0.7);

Tailwind

colors: {
  custom: {
    50: '#f89fb9',
    500: '#f0739d',
    950: '#000000',
  },
}

SCSS

$custom: #f0739d;
$custom-light: #f89fb9;
$custom-dark: #000000;

JSON

{
  "hex": "#f0739d",
  "rgb": {
    "r": 240,
    "g": 115,
    "b": 157
  },
  "hsl": {
    "h": 339.84,
    "s": 80.645,
    "l": 69.608
  },
  "oklch": {
    "l": 0.71319,
    "c": 0.15905,
    "h": 0.7
  },
  "luminance": 0.33221
}

Semantic roles & 50–950 ramp

primary

#F0739D

secondary

#CEF1E5

accent

#DD9609

background

#FFFAFB

surface

#FFF3F6

border

#D7CDD0

text

#180F11

muted

#867F80

Preview Lab

Preview with #F0739D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →