#EF7698#EF7698

#EF7698 is a light, vivid pink. Relative luminance 0.336; OKLCH L 71.5% C 0.152 H 3.9°. Best body text is #000000 at 7.71:1 contrast (WCAG AA passes).

Color values

HEX	#EF7698
RGB	rgb(239, 118, 152)
HSL	hsl(343, 79%, 70%)
HSV	hsv(343, 51%, 94%)
CMYK	cmyk(0%, 50.6%, 36.4%, 6.3%)
CIE-LAB	lab(64.63, 49.93, 3.77)
CIE-LCH	lch(64.63, 50.08, 4.32°)
OKLab	oklab(71.46% 0.1518 0.0104)
OKLCH	oklch(71.46% 0.152 3.9)
XYZ	xyz(47.7450, 33.5792, 33.6666)
Luminance	0.3357 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF7698 #76EFCD

analogous

#EF76D5 #EF7698 #EF9076

triadic

#EF7698 #98EF76 #7698EF

tetradic

#EF7698 #D5EF76 #76EFCD #9076EF

square

#EF7698 #D5EF76 #76EFCD #9076EF

split-complementary

#EF7698 #76EF90 #76D5EF

monochromatic

#D2194D #E93F6F #EF7698 #F5ADC1 #FCE4EA

Accessibility & contrast

On white

2.72

#EF7698 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.71

#EF7698 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF7698

7.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF7698	#FFFFFF	#000000	##000000
##EF7698	1.00	2.72	7.71	7.71
#FFFFFF	2.72	1.00	21.00	21.00
#000000	7.71	21.00	1.00	1.00
##000000	7.71	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8B8E99

Deuteranopia (green-blind)

#AAA595

Tritanopia (blue-blind)

#FF6B82

Achromatopsia (no color)

#9D9D9D

Design tokens & code

CSS

--color: #ef7698;
/* rgb */ color: rgb(239, 118, 152);
/* oklch */ color: oklch(71.5% 0.152 3.9);

Tailwind

colors: {
  custom: {
    50: '#f8a1b6',
    500: '#ef7698',
    950: '#000000',
  },
}

SCSS

$custom: #ef7698;
$custom-light: #f8a1b6;
$custom-dark: #000000;

JSON

{
  "hex": "#ef7698",
  "rgb": {
    "r": 239,
    "g": 118,
    "b": 152
  },
  "hsl": {
    "h": 343.14,
    "s": 79.085,
    "l": 70
  },
  "oklch": {
    "l": 0.71461,
    "c": 0.15216,
    "h": 3.9
  },
  "luminance": 0.33575
}

Semantic roles & 50–950 ramp

primary

#EF7698

secondary

#CFF1E8

accent

#DBA10A

background

#FFFAFB

surface

#FFF4F6

border

#D7CED0

text

#180F11

muted

#867F80

Preview Lab

Preview with #EF7698

Body copy rendered with the generated semantic roles for this colour.

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