#EF7668#EF7668

#EF7668 is a light, vivid red. Relative luminance 0.323; OKLCH L 70.3% C 0.152 H 28.3°. Best body text is #000000 at 7.46:1 contrast (WCAG AA passes).

Color values

HEX	#EF7668
RGB	rgb(239, 118, 104)
HSL	hsl(6, 81%, 67%)
HSV	hsv(6, 56%, 94%)
CMYK	cmyk(0%, 50.6%, 56.5%, 6.3%)
CIE-LAB	lab(63.60, 45.37, 29.58)
CIE-LCH	lch(63.60, 54.16, 33.10°)
OKLab	oklab(70.35% 0.1337 0.072)
OKLCH	oklch(70.35% 0.152 28.3)
XYZ	xyz(44.5773, 32.3121, 16.9834)
Luminance	0.3231 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF7668 #68E1EF

analogous

#EF689E #EF7668 #EFB968

triadic

#EF7668 #68EF76 #7668EF

tetradic

#EF7668 #9EEF68 #68E1EF #B968EF

square

#EF7668 #9EEF68 #68E1EF #B968EF

split-complementary

#EF7668 #68EFB9 #689EEF

monochromatic

#C72815 #E94431 #EF7668 #F5A89F #FBDAD7

Accessibility & contrast

On white

2.81

#EF7668 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.46

#EF7668 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF7668

7.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF7668	#FFFFFF	#000000	##000000
##EF7668	1.00	2.81	7.46	7.46
#FFFFFF	2.81	1.00	21.00	21.00
#000000	7.46	21.00	1.00	1.00
##000000	7.46	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#938A66

Deuteranopia (green-blind)

#B1A466

Tritanopia (blue-blind)

#FF6273

Achromatopsia (no color)

#9A9A9A

Design tokens & code

CSS

--color: #ef7668;
/* rgb */ color: rgb(239, 118, 104);
/* oklch */ color: oklch(70.3% 0.152 28.3);

Tailwind

colors: {
  custom: {
    50: '#faa093',
    500: '#ef7668',
    950: '#000000',
  },
}

SCSS

$custom: #ef7668;
$custom-light: #faa093;
$custom-dark: #000000;

JSON

{
  "hex": "#ef7668",
  "rgb": {
    "r": 239,
    "g": 118,
    "b": 104
  },
  "hsl": {
    "h": 6.222,
    "s": 80.838,
    "l": 67.255
  },
  "oklch": {
    "l": 0.70348,
    "c": 0.15184,
    "h": 28.3
  },
  "luminance": 0.32307
}

Semantic roles & 50–950 ramp

primary

#EF7668

secondary

#C4EAEF

accent

#C7DD08

background

#FFFAF9

surface

#FFF3F1

border

#D7CDCB

text

#180F0D

muted

#867F7E

Preview Lab

Preview with #EF7668

Body copy rendered with the generated semantic roles for this colour.

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