#EF74DD#EF74DD

#EF74DD is a light, vivid purple. Relative luminance 0.361; OKLCH L 73.7% C 0.195 H 333.2°. Best body text is #000000 at 8.21:1 contrast (WCAG AA passes).

Color values

HEX	#EF74DD
RGB	rgb(239, 116, 221)
HSL	hsl(309, 79%, 70%)
HSV	hsv(309, 51%, 94%)
CMYK	cmyk(0%, 51.5%, 7.5%, 6.3%)
CIE-LAB	lab(66.57, 60.48, -32.25)
CIE-LCH	lch(66.57, 68.54, 331.93°)
OKLab	oklab(73.67% 0.1736 -0.0877)
OKLCH	oklch(73.67% 0.195 333.2)
XYZ	xyz(54.8931, 36.0656, 72.4627)
Luminance	0.3606 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF74DD #74EF86

analogous

#C374EF #EF74DD #EF74A0

triadic

#EF74DD #DDEF74 #74DDEF

tetradic

#EF74DD #EFC374 #74EF86 #74A0EF

square

#EF74DD #EFC374 #74EF86 #74A0EF

split-complementary

#EF74DD #A0EF74 #74EFC3

monochromatic

#D118B6 #E93DD0 #EF74DD #F5ABEA #FCE2F8

Accessibility & contrast

On white

2.56

#EF74DD on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

8.21

#EF74DD on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF74DD

8.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF74DD	#FFFFFF	#000000	##000000
##EF74DD	1.00	2.56	8.21	8.21
#FFFFFF	2.56	1.00	21.00	21.00
#000000	8.21	21.00	1.00	1.00
##000000	8.21	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#7297E0

Deuteranopia (green-blind)

#95A8DA

Tritanopia (blue-blind)

#F87C9F

Achromatopsia (no color)

#A2A2A2

Design tokens & code

CSS

--color: #ef74dd;
/* rgb */ color: rgb(239, 116, 221);
/* oklch */ color: oklch(73.7% 0.195 333.2);

Tailwind

colors: {
  custom: {
    50: '#f7a1e8',
    500: '#ef74dd',
    950: '#000000',
  },
}

SCSS

$custom: #ef74dd;
$custom-light: #f7a1e8;
$custom-dark: #000000;

JSON

{
  "hex": "#ef74dd",
  "rgb": {
    "r": 239,
    "g": 116,
    "b": 221
  },
  "hsl": {
    "h": 308.78,
    "s": 79.355,
    "l": 69.608
  },
  "oklch": {
    "l": 0.73669,
    "c": 0.19453,
    "h": 333.2
  },
  "luminance": 0.36062
}

Semantic roles & 50–950 ramp

primary

#EF74DD

secondary

#CEF1D3

accent

#DC290A

background

#FFFAFE

surface

#FFF4FC

border

#D7CED5

text

#170F16

muted

#857F84

Preview Lab

Preview with #EF74DD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →