#EF74B2#EF74B2

#EF74B2 is a light, vivid pink. Relative luminance 0.341; OKLCH L 72.0% C 0.166 H 350.6°. Best body text is #000000 at 7.81:1 contrast (WCAG AA passes).

Color values

HEX	#EF74B2
RGB	rgb(239, 116, 178)
HSL	hsl(330, 79%, 70%)
HSV	hsv(330, 51%, 94%)
CMYK	cmyk(0%, 51.5%, 25.5%, 6.3%)
CIE-LAB	lab(65.01, 54.12, -10.46)
CIE-LCH	lch(65.01, 55.12, 349.06°)
OKLab	oklab(72% 0.1633 -0.0271)
OKLCH	oklch(72% 0.166 350.6)
XYZ	xyz(49.8795, 34.0602, 46.0581)
Luminance	0.3406 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF74B2 #74EFB1

analogous

#EF74EF #EF74B2 #EF7475

triadic

#EF74B2 #B2EF74 #74B2EF

tetradic

#EF74B2 #EFEF74 #74EFB1 #7475EF

square

#EF74B2 #EFEF74 #74EFB1 #7475EF

split-complementary

#EF74B2 #75EF74 #74EFEF

monochromatic

#D11875 #E93D94 #EF74B2 #F5ABD0 #FCE2EF

Accessibility & contrast

On white

2.69

#EF74B2 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.81

#EF74B2 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF74B2

7.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF74B2	#FFFFFF	#000000	##000000
##EF74B2	1.00	2.69	7.81	7.81
#FFFFFF	2.69	1.00	21.00	21.00
#000000	7.81	21.00	1.00	1.00
##000000	7.81	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8290B4

Deuteranopia (green-blind)

#A3A6AF

Tritanopia (blue-blind)

#FE708B

Achromatopsia (no color)

#9E9E9E

Design tokens & code

CSS

--color: #ef74b2;
/* rgb */ color: rgb(239, 116, 178);
/* oklch */ color: oklch(72.0% 0.166 350.6);

Tailwind

colors: {
  custom: {
    50: '#f7a0c9',
    500: '#ef74b2',
    950: '#000000',
  },
}

SCSS

$custom: #ef74b2;
$custom-light: #f7a0c9;
$custom-dark: #000000;

JSON

{
  "hex": "#ef74b2",
  "rgb": {
    "r": 239,
    "g": 116,
    "b": 178
  },
  "hsl": {
    "h": 329.756,
    "s": 79.355,
    "l": 69.608
  },
  "oklch": {
    "l": 0.71996,
    "c": 0.1655,
    "h": 350.6
  },
  "luminance": 0.34056
}

Semantic roles & 50–950 ramp

primary

#EF74B2

secondary

#CEF1DF

accent

#DC720A

background

#FFFAFC

surface

#FFF4F8

border

#D7CED1

text

#180F13

muted

#867F82

Preview Lab

Preview with #EF74B2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →