#EF73B7#EF73B7

#EF73B7 is a light, vivid pink. Relative luminance 0.340; OKLCH L 72.0% C 0.170 H 348.1°. Best body text is #000000 at 7.81:1 contrast (WCAG AA passes).

Color values

HEX	#EF73B7
RGB	rgb(239, 115, 183)
HSL	hsl(327, 79%, 69%)
HSV	hsv(327, 52%, 94%)
CMYK	cmyk(0%, 51.9%, 23.4%, 6.3%)
CIE-LAB	lab(64.99, 55.27, -13.32)
CIE-LCH	lch(64.99, 56.85, 346.45°)
OKLab	oklab(72.04% 0.1662 -0.0349)
OKLCH	oklch(72.04% 0.17 348.1)
XYZ	xyz(50.2761, 34.0354, 48.7122)
Luminance	0.3403 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF73B7 #73EFAB

analogous

#E973EF #EF73B7 #EF7379

triadic

#EF73B7 #B7EF73 #73B7EF

tetradic

#EF73B7 #EFE973 #73EFAB #7379EF

square

#EF73B7 #EFE973 #73EFAB #7379EF

split-complementary

#EF73B7 #79EF73 #73EFE9

monochromatic

#D0187D #E93C9B #EF73B7 #F5AAD3 #FCE1EF

Accessibility & contrast

On white

2.69

#EF73B7 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.81

#EF73B7 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF73B7

7.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF73B7	#FFFFFF	#000000	##000000
##EF73B7	1.00	2.69	7.81	7.81
#FFFFFF	2.69	1.00	21.00	21.00
#000000	7.81	21.00	1.00	1.00
##000000	7.81	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8090B9

Deuteranopia (green-blind)

#A1A6B4

Tritanopia (blue-blind)

#FD708D

Achromatopsia (no color)

#9E9E9E

Design tokens & code

CSS

--color: #ef73b7;
/* rgb */ color: rgb(239, 115, 183);
/* oklch */ color: oklch(72.0% 0.170 348.1);

Tailwind

colors: {
  custom: {
    50: '#f79fcc',
    500: '#ef73b7',
    950: '#000000',
  },
}

SCSS

$custom: #ef73b7;
$custom-light: #f79fcc;
$custom-dark: #000000;

JSON

{
  "hex": "#ef73b7",
  "rgb": {
    "r": 239,
    "g": 115,
    "b": 183
  },
  "hsl": {
    "h": 327.097,
    "s": 79.487,
    "l": 69.412
  },
  "oklch": {
    "l": 0.72035,
    "c": 0.16978,
    "h": 348.1
  },
  "luminance": 0.34031
}

Semantic roles & 50–950 ramp

primary

#EF73B7

secondary

#CDF1DD

accent

#DC690A

background

#FFFAFC

surface

#FFF4F8

border

#D7CED1

text

#180F13

muted

#867F82

Preview Lab

Preview with #EF73B7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →