#EF73AD#EF73AD

#EF73AD is a light, vivid pink. Relative luminance 0.336; OKLCH L 71.7% C 0.165 H 352.7°. Best body text is #000000 at 7.73:1 contrast (WCAG AA passes).

Color values

HEX#EF73AD
RGBrgb(239, 115, 173)
HSLhsl(332, 79%, 69%)
HSVhsv(332, 52%, 94%)
CMYKcmyk(0%, 51.9%, 27.6%, 6.3%)
CIE-LABlab(64.67, 53.94, -8.13)
CIE-LCHlch(64.67, 54.55, 351.43°)
OKLaboklab(71.69% 0.1632 -0.0208)
OKLCHoklch(71.69% 0.165 352.7)
XYZxyz(49.2720, 33.6337, 43.4240)
Luminance0.3363 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#EF73AD #73EFB5
analogous
#EF73EB #EF73AD #EF7773
triadic
#EF73AD #ADEF73 #73ADEF
tetradic
#EF73AD #EBEF73 #73EFB5 #7773EF
square
#EF73AD #EBEF73 #73EFB5 #7773EF
split-complementary
#EF73AD #73EF77 #73EBEF
monochromatic
#D0186E #E93C8D #EF73AD #F5AACD #FCE1ED

Accessibility & contrast

On white

2.72
#EF73AD on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

7.73
#EF73AD on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF73AD
7.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##EF73AD#FFFFFF#000000##000000
##EF73AD1.002.727.737.73
#FFFFFF2.721.0021.0021.00
#0000007.7321.001.001.00
##0000007.7321.001.001.00

Color blindness preview

Protanopia (red-blind)
#838FAF
Deuteranopia (green-blind)
#A4A5AA
Tritanopia (blue-blind)
#FF6D89
Achromatopsia (no color)
#9D9D9D

Design tokens & code

CSS
--color: #ef73ad;
/* rgb */ color: rgb(239, 115, 173);
/* oklch */ color: oklch(71.7% 0.165 352.7);
Tailwind
colors: {
  custom: {
    50: '#f79fc5',
    500: '#ef73ad',
    950: '#000000',
  },
}
SCSS
$custom: #ef73ad;
$custom-light: #f79fc5;
$custom-dark: #000000;
JSON
{
  "hex": "#ef73ad",
  "rgb": {
    "r": 239,
    "g": 115,
    "b": 173
  },
  "hsl": {
    "h": 331.935,
    "s": 79.487,
    "l": 69.412
  },
  "oklch": {
    "l": 0.71691,
    "c": 0.16453,
    "h": 352.7
  },
  "luminance": 0.33629
}

Semantic roles & 50–950 ramp

primary
#EF73AD
secondary
#CDF1E0
accent
#DC7A0A
background
#FFFAFC
surface
#FFF3F8
border
#D7CDD1
text
#180F12
muted
#867F81

Preview Lab

Preview with #EF73AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#EF73AD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva