#EF7394#EF7394

#EF7394 is a light, vivid pink. Relative luminance 0.328; OKLCH L 70.9% C 0.155 H 5.1°. Best body text is #000000 at 7.55:1 contrast (WCAG AA passes).

Color values

HEX	#EF7394
RGB	rgb(239, 115, 148)
HSL	hsl(344, 79%, 69%)
HSV	hsv(344, 52%, 94%)
CMYK	cmyk(0%, 51.9%, 38.1%, 6.3%)
CIE-LAB	lab(63.96, 50.93, 5.10)
CIE-LCH	lch(63.96, 51.19, 5.71°)
OKLab	oklab(70.93% 0.1549 0.0138)
OKLCH	oklch(70.93% 0.155 5.1)
XYZ	xyz(47.0752, 32.7550, 31.8544)
Luminance	0.3275 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF7394 #73EFCE

analogous

#EF73D2 #EF7394 #EF9073

triadic

#EF7394 #94EF73 #7394EF

tetradic

#EF7394 #D2EF73 #73EFCE #9073EF

square

#EF7394 #D2EF73 #73EFCE #9073EF

split-complementary

#EF7394 #73EF90 #73D2EF

monochromatic

#D01849 #E93C6A #EF7394 #F5AABE #FCE1E8

Accessibility & contrast

On white

2.78

#EF7394 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.55

#EF7394 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF7394

7.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF7394	#FFFFFF	#000000	##000000
##EF7394	1.00	2.78	7.55	7.55
#FFFFFF	2.78	1.00	21.00	21.00
#000000	7.55	21.00	1.00	1.00
##000000	7.55	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#898C95

Deuteranopia (green-blind)

#A9A491

Tritanopia (blue-blind)

#FF677F

Achromatopsia (no color)

#9B9B9B

Design tokens & code

CSS

--color: #ef7394;
/* rgb */ color: rgb(239, 115, 148);
/* oklch */ color: oklch(70.9% 0.155 5.1);

Tailwind

colors: {
  custom: {
    50: '#f89fb3',
    500: '#ef7394',
    950: '#000000',
  },
}

SCSS

$custom: #ef7394;
$custom-light: #f89fb3;
$custom-dark: #000000;

JSON

{
  "hex": "#ef7394",
  "rgb": {
    "r": 239,
    "g": 115,
    "b": 148
  },
  "hsl": {
    "h": 344.032,
    "s": 79.487,
    "l": 69.412
  },
  "oklch": {
    "l": 0.70926,
    "c": 0.15549,
    "h": 5.1
  },
  "luminance": 0.3275
}

Semantic roles & 50–950 ramp

primary

#EF7394

secondary

#CDF1E7

accent

#DCA40A

background

#FFFAFB

surface

#FFF3F6

border

#D7CDD0

text

#180F11

muted

#867F80

Preview Lab

Preview with #EF7394

Body copy rendered with the generated semantic roles for this colour.

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