#EF737F#EF737F

#EF737F is a light, vivid red. Relative luminance 0.321; OKLCH L 70.4% C 0.153 H 15.8°. Best body text is #000000 at 7.43:1 contrast (WCAG AA passes).

Color values

HEX	#EF737F
RGB	rgb(239, 115, 127)
HSL	hsl(354, 79%, 69%)
HSV	hsv(354, 52%, 94%)
CMYK	cmyk(0%, 51.9%, 46.9%, 6.3%)
CIE-LAB	lab(63.47, 48.78, 16.40)
CIE-LCH	lch(63.47, 51.47, 18.58°)
OKLab	oklab(70.39% 0.1471 0.0418)
OKLCH	oklch(70.39% 0.153 15.8)
XYZ	xyz(45.5612, 32.1494, 23.8806)
Luminance	0.3214 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF737F #73EFE3

analogous

#EF73BD #EF737F #EFA573

triadic

#EF737F #7FEF73 #737FEF

tetradic

#EF737F #BDEF73 #73EFE3 #A573EF

square

#EF737F #BDEF73 #73EFE3 #A573EF

split-complementary

#EF737F #73EFA5 #73BDEF

monochromatic

#D0182A #E93C4D #EF737F #F5AAB1 #FCE1E3

Accessibility & contrast

On white

2.83

#EF737F on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.43

#EF737F on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF737F

7.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF737F	#FFFFFF	#000000	##000000
##EF737F	1.00	2.83	7.43	7.43
#FFFFFF	2.83	1.00	21.00	21.00
#000000	7.43	21.00	1.00	1.00
##000000	7.43	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8E8A7F

Deuteranopia (green-blind)

#ADA37C

Tritanopia (blue-blind)

#FF6278

Achromatopsia (no color)

#9A9A9A

Design tokens & code

CSS

--color: #ef737f;
/* rgb */ color: rgb(239, 115, 127);
/* oklch */ color: oklch(70.4% 0.153 15.8);

Tailwind

colors: {
  custom: {
    50: '#f99ea4',
    500: '#ef737f',
    950: '#000000',
  },
}

SCSS

$custom: #ef737f;
$custom-light: #f99ea4;
$custom-dark: #000000;

JSON

{
  "hex": "#ef737f",
  "rgb": {
    "r": 239,
    "g": 115,
    "b": 127
  },
  "hsl": {
    "h": 354.194,
    "s": 79.487,
    "l": 69.412
  },
  "oklch": {
    "l": 0.70389,
    "c": 0.15291,
    "h": 15.8
  },
  "luminance": 0.32144
}

Semantic roles & 50–950 ramp

primary

#EF737F

secondary

#CDF1ED

accent

#DCC70A

background

#FFFAFA

surface

#FFF3F3

border

#D7CDCD

text

#180F0F

muted

#867F7F

Preview Lab

Preview with #EF737F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →