#EF72B4#EF72B4

#EF72B4 is a light, vivid pink. Relative luminance 0.337; OKLCH L 71.8% C 0.170 H 349.3°. Best body text is #000000 at 7.74:1 contrast (WCAG AA passes).

Color values

HEX	#EF72B4
RGB	rgb(239, 114, 180)
HSL	hsl(328, 80%, 69%)
HSV	hsv(328, 52%, 94%)
CMYK	cmyk(0%, 52.3%, 24.7%, 6.3%)
CIE-LAB	lab(64.71, 55.34, -12.04)
CIE-LCH	lch(64.71, 56.63, 347.72°)
OKLab	oklab(71.79% 0.1667 -0.0314)
OKLCH	oklch(71.79% 0.17 349.3)
XYZ	xyz(49.8537, 33.6850, 47.0474)
Luminance	0.3368 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF72B4 #72EFAD

analogous

#EC72EF #EF72B4 #EF7276

triadic

#EF72B4 #B4EF72 #72B4EF

tetradic

#EF72B4 #EFEC72 #72EFAD #7276EF

square

#EF72B4 #EFEC72 #72EFAD #7276EF

split-complementary

#EF72B4 #76EF72 #72EFEC

monochromatic

#CF1878 #E93B97 #EF72B4 #F5A9D1 #FBE0EE

Accessibility & contrast

On white

2.71

#EF72B4 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.74

#EF72B4 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF72B4

7.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF72B4	#FFFFFF	#000000	##000000
##EF72B4	1.00	2.71	7.74	7.74
#FFFFFF	2.71	1.00	21.00	21.00
#000000	7.74	21.00	1.00	1.00
##000000	7.74	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#808FB6

Deuteranopia (green-blind)

#A1A5B1

Tritanopia (blue-blind)

#FE6E8B

Achromatopsia (no color)

#9D9D9D

Design tokens & code

CSS

--color: #ef72b4;
/* rgb */ color: rgb(239, 114, 180);
/* oklch */ color: oklch(71.8% 0.170 349.3);

Tailwind

colors: {
  custom: {
    50: '#f79fca',
    500: '#ef72b4',
    950: '#000000',
  },
}

SCSS

$custom: #ef72b4;
$custom-light: #f79fca;
$custom-dark: #000000;

JSON

{
  "hex": "#ef72b4",
  "rgb": {
    "r": 239,
    "g": 114,
    "b": 180
  },
  "hsl": {
    "h": 328.32,
    "s": 79.618,
    "l": 69.216
  },
  "oklch": {
    "l": 0.71794,
    "c": 0.16966,
    "h": 349.3
  },
  "luminance": 0.33681
}

Semantic roles & 50–950 ramp

primary

#EF72B4

secondary

#CCF1DD

accent

#DC6D0A

background

#FFFAFC

surface

#FFF3F8

border

#D7CDD1

text

#180F13

muted

#867F82

Preview Lab

Preview with #EF72B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →