#EF729D#EF729D
#EF729D is a light, vivid pink. Relative luminance 0.328; OKLCH L 71.0% C 0.159 H 0.3°. Best body text is #000000 at 7.56:1 contrast (WCAG AA passes).
Color values
| HEX | #EF729D |
|---|---|
| RGB | rgb(239, 114, 157) |
| HSL | hsl(339, 80%, 69%) |
| HSV | hsv(339, 52%, 94%) |
| CMYK | cmyk(0%, 52.3%, 34.3%, 6.3%) |
| CIE-LAB | lab(64.02, 52.44, 0.03) |
| CIE-LCH | lch(64.02, 52.44, 0.03°) |
| OKLab | oklab(71.05% 0.1595 0.0008) |
| OKLCH | oklch(71.05% 0.159 0.3) |
| XYZ | xyz(47.7021, 32.8243, 35.7153) |
| Luminance | 0.3282 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Medium Pink
#F36196
ΔE00 3.16
Palevioletred
#DB7093
ΔE00 3.66
Rosy Pink
#F6688E
ΔE00 3.80
Carnation Pink
#FF7FA7
ΔE00 4.05
Bubble Gum Pink
#FF69AF
ΔE00 4.76
Strawberry
#FC5A8D
ΔE00 4.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#EF729D #72EFC4
analogous
#EF72DC #EF729D #EF8672
triadic
#EF729D #9DEF72 #729DEF
tetradic
#EF729D #DCEF72 #72EFC4 #8672EF
square
#EF729D #DCEF72 #72EFC4 #8672EF
split-complementary
#EF729D #72EF86 #72DCEF
monochromatic
#CF1857 #E93B77 #EF729D #F5A9C3 #FBE0E9
Accessibility & contrast
On white
2.78
#EF729D on #FFFFFF
AA ✗AA large ✗AAA ✗
On black
7.56
#EF729D on #000000
AA ✓AA large ✓AAA ✓
Best text color
#000000 on #EF729D
7.56:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##EF729D | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##EF729D | 1.00 | 2.78 | 7.56 | 7.56 |
| #FFFFFF | 2.78 | 1.00 | 21.00 | 21.00 |
| #000000 | 7.56 | 21.00 | 1.00 | 1.00 |
| ##000000 | 7.56 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#868D9E
Deuteranopia (green-blind)
#A7A49A
Tritanopia (blue-blind)
#FF6882
Achromatopsia (no color)
#9B9B9B
Design tokens & code
CSS
--color: #ef729d; /* rgb */ color: rgb(239, 114, 157); /* oklch */ color: oklch(71.0% 0.159 0.3);
Tailwind
colors: {
custom: {
50: '#f89eb9',
500: '#ef729d',
950: '#000000',
},
}SCSS
$custom: #ef729d; $custom-light: #f89eb9; $custom-dark: #000000;
JSON
{
"hex": "#ef729d",
"rgb": {
"r": 239,
"g": 114,
"b": 157
},
"hsl": {
"h": 339.36,
"s": 79.618,
"l": 69.216
},
"oklch": {
"l": 0.71047,
"c": 0.15949,
"h": 0.3
},
"luminance": 0.3282
}Semantic roles & 50–950 ramp
primary
#EF729D
secondary
#CCF1E4
accent
#DC940A
background
#FFFAFB
surface
#FFF3F6
border
#D7CDD0
text
#180F11
muted
#867F80