#EF728E#EF728E

#EF728E is a light, vivid red. Relative luminance 0.323; OKLCH L 70.6% C 0.156 H 7.8°. Best body text is #000000 at 7.47:1 contrast (WCAG AA passes).

Color values

HEX	#EF728E
RGB	rgb(239, 114, 142)
HSL	hsl(347, 80%, 69%)
HSV	hsv(347, 52%, 94%)
CMYK	cmyk(0%, 52.3%, 40.6%, 6.3%)
CIE-LAB	lab(63.63, 50.76, 8.05)
CIE-LCH	lch(63.63, 51.40, 9.01°)
OKLab	oklab(70.62% 0.1542 0.0213)
OKLCH	oklch(70.62% 0.156 7.8)
XYZ	xyz(46.4992, 32.3432, 29.3800)
Luminance	0.3234 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF728E #72EFD3

analogous

#EF72CD #EF728E #EF9572

triadic

#EF728E #8EEF72 #728EEF

tetradic

#EF728E #CDEF72 #72EFD3 #9572EF

square

#EF728E #CDEF72 #72EFD3 #9572EF

split-complementary

#EF728E #72EF95 #72CDEF

monochromatic

#CF1841 #E93B62 #EF728E #F5A9BA #FBE0E6

Accessibility & contrast

On white

2.81

#EF728E on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.47

#EF728E on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF728E

7.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF728E	#FFFFFF	#000000	##000000
##EF728E	1.00	2.81	7.47	7.47
#FFFFFF	2.81	1.00	21.00	21.00
#000000	7.47	21.00	1.00	1.00
##000000	7.47	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8A8B8F

Deuteranopia (green-blind)

#AAA38B

Tritanopia (blue-blind)

#FF657C

Achromatopsia (no color)

#9A9A9A

Design tokens & code

CSS

--color: #ef728e;
/* rgb */ color: rgb(239, 114, 142);
/* oklch */ color: oklch(70.6% 0.156 7.8);

Tailwind

colors: {
  custom: {
    50: '#f89eae',
    500: '#ef728e',
    950: '#000000',
  },
}

SCSS

$custom: #ef728e;
$custom-light: #f89eae;
$custom-dark: #000000;

JSON

{
  "hex": "#ef728e",
  "rgb": {
    "r": 239,
    "g": 114,
    "b": 142
  },
  "hsl": {
    "h": 346.56,
    "s": 79.618,
    "l": 69.216
  },
  "oklch": {
    "l": 0.70622,
    "c": 0.15567,
    "h": 7.8
  },
  "luminance": 0.32338
}

Semantic roles & 50–950 ramp

primary

#EF728E

secondary

#CCF1E8

accent

#DCAD0A

background

#FFFAFA

surface

#FFF3F4

border

#D7CDCE

text

#180F10

muted

#867F7F

Preview Lab

Preview with #EF728E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →