#EF727B#EF727B

#EF727B is a light, vivid red. Relative luminance 0.318; OKLCH L 70.2% C 0.154 H 17.5°. Best body text is #000000 at 7.36:1 contrast (WCAG AA passes).

Color values

HEX	#EF727B
RGB	rgb(239, 114, 123)
HSL	hsl(356, 80%, 69%)
HSV	hsv(356, 52%, 94%)
CMYK	cmyk(0%, 52.3%, 48.5%, 6.3%)
CIE-LAB	lab(63.19, 48.90, 18.30)
CIE-LCH	lch(63.19, 52.21, 20.52°)
OKLab	oklab(70.16% 0.1471 0.0463)
OKLCH	oklch(70.16% 0.154 17.5)
XYZ	xyz(45.1923, 31.8204, 22.4971)
Luminance	0.3181 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF727B #72EFE6

analogous

#EF72BA #EF727B #EFA872

triadic

#EF727B #7BEF72 #727BEF

tetradic

#EF727B #BAEF72 #72EFE6 #A872EF

square

#EF727B #BAEF72 #72EFE6 #A872EF

split-complementary

#EF727B #72EFA8 #72BAEF

monochromatic

#CF1825 #E93B48 #EF727B #F5A9AE #FBE0E2

Accessibility & contrast

On white

2.85

#EF727B on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.36

#EF727B on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF727B

7.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF727B	#FFFFFF	#000000	##000000
##EF727B	1.00	2.85	7.36	7.36
#FFFFFF	2.85	1.00	21.00	21.00
#000000	7.36	21.00	1.00	1.00
##000000	7.36	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8D897B

Deuteranopia (green-blind)

#ADA378

Tritanopia (blue-blind)

#FF6076

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #ef727b;
/* rgb */ color: rgb(239, 114, 123);
/* oklch */ color: oklch(70.2% 0.154 17.5);

Tailwind

colors: {
  custom: {
    50: '#f99ea1',
    500: '#ef727b',
    950: '#000000',
  },
}

SCSS

$custom: #ef727b;
$custom-light: #f99ea1;
$custom-dark: #000000;

JSON

{
  "hex": "#ef727b",
  "rgb": {
    "r": 239,
    "g": 114,
    "b": 123
  },
  "hsl": {
    "h": 355.68,
    "s": 79.618,
    "l": 69.216
  },
  "oklch": {
    "l": 0.70156,
    "c": 0.15419,
    "h": 17.5
  },
  "luminance": 0.31815
}

Semantic roles & 50–950 ramp

primary

#EF727B

secondary

#CCF1EE

accent

#DCCD0A

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#180F0E

muted

#867E7E

Preview Lab

Preview with #EF727B

Body copy rendered with the generated semantic roles for this colour.

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