#EF7074#EF7074

#EF7074 is a light, vivid red. Relative luminance 0.312; OKLCH L 69.7% C 0.157 H 20.1°. Best body text is #000000 at 7.24:1 contrast (WCAG AA passes).

Color values

HEX	#EF7074
RGB	rgb(239, 112, 116)
HSL	hsl(358, 80%, 69%)
HSV	hsv(358, 53%, 94%)
CMYK	cmyk(0%, 53.1%, 51.5%, 6.3%)
CIE-LAB	lab(62.68, 49.24, 21.59)
CIE-LCH	lch(62.68, 53.77, 23.68°)
OKLab	oklab(69.72% 0.1474 0.0539)
OKLCH	oklch(69.72% 0.157 20.1)
XYZ	xyz(44.5465, 31.2051, 20.1969)
Luminance	0.3120 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF7074 #70EFEB

analogous

#EF70B4 #EF7074 #EFAC70

triadic

#EF7074 #74EF70 #7074EF

tetradic

#EF7074 #B4EF70 #70EFEB #AC70EF

square

#EF7074 #B4EF70 #70EFEB #AC70EF

split-complementary

#EF7074 #70EFAC #70B4EF

monochromatic

#CE171D #E9393F #EF7074 #F5A7AA #FBDEDF

Accessibility & contrast

On white

2.90

#EF7074 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.24

#EF7074 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF7074

7.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF7074	#FFFFFF	#000000	##000000
##EF7074	1.00	2.90	7.24	7.24
#FFFFFF	2.90	1.00	21.00	21.00
#000000	7.24	21.00	1.00	1.00
##000000	7.24	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8D8773

Deuteranopia (green-blind)

#ADA271

Tritanopia (blue-blind)

#FF5D72

Achromatopsia (no color)

#989898

Design tokens & code

CSS

--color: #ef7074;
/* rgb */ color: rgb(239, 112, 116);
/* oklch */ color: oklch(69.7% 0.157 20.1);

Tailwind

colors: {
  custom: {
    50: '#f99c9c',
    500: '#ef7074',
    950: '#000000',
  },
}

SCSS

$custom: #ef7074;
$custom-light: #f99c9c;
$custom-dark: #000000;

JSON

{
  "hex": "#ef7074",
  "rgb": {
    "r": 239,
    "g": 112,
    "b": 116
  },
  "hsl": {
    "h": 358.11,
    "s": 79.874,
    "l": 68.824
  },
  "oklch": {
    "l": 0.69721,
    "c": 0.15696,
    "h": 20.1
  },
  "luminance": 0.312
}

Semantic roles & 50–950 ramp

primary

#EF7074

secondary

#CBF0EF

accent

#DCD609

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#180E0E

muted

#867E7E

Preview Lab

Preview with #EF7074

Body copy rendered with the generated semantic roles for this colour.

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