#EF698C#EF698C

#EF698C is a light, vivid pink. Relative luminance 0.303; OKLCH L 69.4% C 0.168 H 6.2°. Best body text is #000000 at 7.07:1 contrast (WCAG AA passes).

Color values

HEX	#EF698C
RGB	rgb(239, 105, 140)
HSL	hsl(344, 81%, 67%)
HSV	hsv(344, 56%, 94%)
CMYK	cmyk(0%, 56.1%, 41.4%, 6.3%)
CIE-LAB	lab(61.96, 54.78, 6.81)
CIE-LCH	lch(61.96, 55.21, 7.09°)
OKLab	oklab(69.35% 0.1667 0.0182)
OKLCH	oklch(69.35% 0.168 6.2)
XYZ	xyz(45.3847, 30.3523, 28.2744)
Luminance	0.3035 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF698C #69EFCC

analogous

#EF69CF #EF698C #EF8969

triadic

#EF698C #8CEF69 #698CEF

tetradic

#EF698C #CFEF69 #69EFCC #8969EF

square

#EF698C #CFEF69 #69EFCC #8969EF

split-complementary

#EF698C #69EF89 #69CFEF

monochromatic

#C81544 #E93262 #EF698C #F5A0B6 #FBD8E1

Accessibility & contrast

On white

2.97

#EF698C on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.07

#EF698C on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF698C

7.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF698C	#FFFFFF	#000000	##000000
##EF698C	1.00	2.97	7.07	7.07
#FFFFFF	2.97	1.00	21.00	21.00
#000000	7.07	21.00	1.00	1.00
##000000	7.07	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#83858D

Deuteranopia (green-blind)

#A6A089

Tritanopia (blue-blind)

#FF5A76

Achromatopsia (no color)

#969696

Design tokens & code

CSS

--color: #ef698c;
/* rgb */ color: rgb(239, 105, 140);
/* oklch */ color: oklch(69.4% 0.168 6.2);

Tailwind

colors: {
  custom: {
    50: '#f999ad',
    500: '#ef698c',
    950: '#000000',
  },
}

SCSS

$custom: #ef698c;
$custom-light: #f999ad;
$custom-dark: #000000;

JSON

{
  "hex": "#ef698c",
  "rgb": {
    "r": 239,
    "g": 105,
    "b": 140
  },
  "hsl": {
    "h": 344.328,
    "s": 80.723,
    "l": 67.451
  },
  "oklch": {
    "l": 0.69352,
    "c": 0.16767,
    "h": 6.2
  },
  "luminance": 0.30347
}

Semantic roles & 50–950 ramp

primary

#EF698C

secondary

#C5EFE4

accent

#DDA608

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#180E10

muted

#867E7F

Preview Lab

Preview with #EF698C

Body copy rendered with the generated semantic roles for this colour.

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