#EF698A#EF698A

#EF698A is a light, vivid red. Relative luminance 0.303; OKLCH L 69.3% C 0.167 H 7.2°. Best body text is #000000 at 7.06:1 contrast (WCAG AA passes).

Color values

HEX	#EF698A
RGB	rgb(239, 105, 138)
HSL	hsl(345, 81%, 67%)
HSV	hsv(345, 56%, 94%)
CMYK	cmyk(0%, 56.1%, 42.3%, 6.3%)
CIE-LAB	lab(61.91, 54.58, 7.89)
CIE-LCH	lch(61.91, 55.15, 8.23°)
OKLab	oklab(69.3% 0.166 0.0209)
OKLCH	oklch(69.3% 0.167 7.2)
XYZ	xyz(45.2386, 30.2938, 27.5047)
Luminance	0.3029 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF698A #69EFCE

analogous

#EF69CD #EF698A #EF8B69

triadic

#EF698A #8AEF69 #698AEF

tetradic

#EF698A #CDEF69 #69EFCE #8B69EF

square

#EF698A #CDEF69 #69EFCE #8B69EF

split-complementary

#EF698A #69EF8B #69CDEF

monochromatic

#C81541 #E9325F #EF698A #F5A0B5 #FBD8E0

Accessibility & contrast

On white

2.98

#EF698A on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.06

#EF698A on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF698A

7.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF698A	#FFFFFF	#000000	##000000
##EF698A	1.00	2.98	7.06	7.06
#FFFFFF	2.98	1.00	21.00	21.00
#000000	7.06	21.00	1.00	1.00
##000000	7.06	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#83858B

Deuteranopia (green-blind)

#A69F87

Tritanopia (blue-blind)

#FF5A75

Achromatopsia (no color)

#969696

Design tokens & code

CSS

--color: #ef698a;
/* rgb */ color: rgb(239, 105, 138);
/* oklch */ color: oklch(69.3% 0.167 7.2);

Tailwind

colors: {
  custom: {
    50: '#f999ac',
    500: '#ef698a',
    950: '#000000',
  },
}

SCSS

$custom: #ef698a;
$custom-light: #f999ac;
$custom-dark: #000000;

JSON

{
  "hex": "#ef698a",
  "rgb": {
    "r": 239,
    "g": 105,
    "b": 138
  },
  "hsl": {
    "h": 345.224,
    "s": 80.723,
    "l": 67.451
  },
  "oklch": {
    "l": 0.69298,
    "c": 0.16727,
    "h": 7.2
  },
  "luminance": 0.30289
}

Semantic roles & 50–950 ramp

primary

#EF698A

secondary

#C5EFE5

accent

#DDA908

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#180E10

muted

#867E7F

Preview Lab

Preview with #EF698A

Body copy rendered with the generated semantic roles for this colour.

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