#EE728D#EE728D

#EE728D is a light, vivid red. Relative luminance 0.321; OKLCH L 70.5% C 0.154 H 8.2°. Best body text is #000000 at 7.43:1 contrast (WCAG AA passes).

Color values

HEX#EE728D
RGBrgb(238, 114, 141)
HSLhsl(347, 78%, 69%)
HSVhsv(347, 52%, 93%)
CMYKcmyk(0%, 52.1%, 40.8%, 6.7%)
CIE-LABlab(63.46, 50.32, 8.36)
CIE-LCHlch(63.46, 51.01, 9.43°)
OKLaboklab(70.46% 0.1528 0.0221)
OKLCHoklch(70.46% 0.154 8.2)
XYZxyz(46.0877, 32.1396, 28.9706)
Luminance0.3214 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#EE728D #72EED3
analogous
#EE72CB #EE728D #EE9572
triadic
#EE728D #8DEE72 #728DEE
tetradic
#EE728D #CBEE72 #72EED3 #9572EE
square
#EE728D #CBEE72 #72EED3 #9572EE
split-complementary
#EE728D #72EE95 #72CBEE
monochromatic
#CD1940 #E73B61 #EE728D #F5A9B9 #FBDFE5

Accessibility & contrast

On white

2.83
#EE728D on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

7.43
#EE728D on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EE728D
7.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##EE728D#FFFFFF#000000##000000
##EE728D1.002.837.437.43
#FFFFFF2.831.0021.0021.00
#0000007.4321.001.001.00
##0000007.4321.001.001.00

Color blindness preview

Protanopia (red-blind)
#8A8B8E
Deuteranopia (green-blind)
#A9A38A
Tritanopia (blue-blind)
#FF657C
Achromatopsia (no color)
#9A9A9A

Design tokens & code

CSS
--color: #ee728d;
/* rgb */ color: rgb(238, 114, 141);
/* oklch */ color: oklch(70.5% 0.154 8.2);
Tailwind
colors: {
  custom: {
    50: '#f79eae',
    500: '#ee728d',
    950: '#000000',
  },
}
SCSS
$custom: #ee728d;
$custom-light: #f79eae;
$custom-dark: #000000;
JSON
{
  "hex": "#ee728d",
  "rgb": {
    "r": 238,
    "g": 114,
    "b": 141
  },
  "hsl": {
    "h": 346.935,
    "s": 78.481,
    "l": 69.02
  },
  "oklch": {
    "l": 0.7046,
    "c": 0.1544,
    "h": 8.2
  },
  "luminance": 0.32135
}

Semantic roles & 50–950 ramp

primary
#EE728D
secondary
#CCF0E8
accent
#DBAD0B
background
#FFF9FA
surface
#FFF2F4
border
#D7CCCE
text
#180F10
muted
#867E7F

Preview Lab

Preview with #EE728D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#EE728D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva