#EE728B#EE728B

#EE728B is a light, vivid red. Relative luminance 0.321; OKLCH L 70.4% C 0.154 H 9.2°. Best body text is #000000 at 7.42:1 contrast (WCAG AA passes).

Color values

HEX	#EE728B
RGB	rgb(238, 114, 139)
HSL	hsl(348, 78%, 69%)
HSV	hsv(348, 52%, 93%)
CMYK	cmyk(0%, 52.1%, 41.6%, 6.7%)
CIE-LAB	lab(63.41, 50.11, 9.44)
CIE-LCH	lch(63.41, 50.99, 10.66°)
OKLab	oklab(70.41% 0.1521 0.0247)
OKLCH	oklch(70.41% 0.154 9.2)
XYZ	xyz(45.9402, 32.0806, 28.1939)
Luminance	0.3208 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EE728B #72EED5

analogous

#EE72C9 #EE728B #EE9772

triadic

#EE728B #8BEE72 #728BEE

tetradic

#EE728B #C9EE72 #72EED5 #9772EE

square

#EE728B #C9EE72 #72EED5 #9772EE

split-complementary

#EE728B #72EE97 #72C9EE

monochromatic

#CD193D #E73B5E #EE728B #F5A9B8 #FBDFE5

Accessibility & contrast

On white

2.83

#EE728B on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.42

#EE728B on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EE728B

7.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EE728B	#FFFFFF	#000000	##000000
##EE728B	1.00	2.83	7.42	7.42
#FFFFFF	2.83	1.00	21.00	21.00
#000000	7.42	21.00	1.00	1.00
##000000	7.42	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8A8A8B

Deuteranopia (green-blind)

#AAA388

Tritanopia (blue-blind)

#FF647B

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #ee728b;
/* rgb */ color: rgb(238, 114, 139);
/* oklch */ color: oklch(70.4% 0.154 9.2);

Tailwind

colors: {
  custom: {
    50: '#f89eac',
    500: '#ee728b',
    950: '#000000',
  },
}

SCSS

$custom: #ee728b;
$custom-light: #f89eac;
$custom-dark: #000000;

JSON

{
  "hex": "#ee728b",
  "rgb": {
    "r": 238,
    "g": 114,
    "b": 139
  },
  "hsl": {
    "h": 347.903,
    "s": 78.481,
    "l": 69.02
  },
  "oklch": {
    "l": 0.70407,
    "c": 0.15409,
    "h": 9.2
  },
  "luminance": 0.32076
}

Semantic roles & 50–950 ramp

primary

#EE728B

secondary

#CCF0E9

accent

#DBB10B

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#180F10

muted

#867E7F

Preview Lab

Preview with #EE728B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →