#ED738D#ED738D

#ED738D is a light, vivid red. Relative luminance 0.322; OKLCH L 70.5% C 0.152 H 8.4°. Best body text is #000000 at 7.44:1 contrast (WCAG AA passes).

Color values

HEX	#ED738D
RGB	rgb(237, 115, 141)
HSL	hsl(347, 77%, 69%)
HSV	hsv(347, 51%, 93%)
CMYK	cmyk(0%, 51.5%, 40.5%, 7.1%)
CIE-LAB	lab(63.50, 49.50, 8.40)
CIE-LCH	lch(63.50, 50.21, 9.64°)
OKLab	oklab(70.47% 0.1503 0.0222)
OKLCH	oklch(70.47% 0.152 8.4)
XYZ	xyz(45.8662, 32.1938, 28.9927)
Luminance	0.3219 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#ED738D #73EDD3

analogous

#ED73CA #ED738D #ED9673

triadic

#ED738D #8DED73 #738DED

tetradic

#ED738D #CAED73 #73EDD3 #9673ED

square

#ED738D #CAED73 #73EDD3 #9673ED

split-complementary

#ED738D #73ED96 #73CAED

monochromatic

#CB1A40 #E63D61 #ED738D #F4A9B9 #FBDFE5

Accessibility & contrast

On white

2.82

#ED738D on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.44

#ED738D on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #ED738D

7.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##ED738D	#FFFFFF	#000000	##000000
##ED738D	1.00	2.82	7.44	7.44
#FFFFFF	2.82	1.00	21.00	21.00
#000000	7.44	21.00	1.00	1.00
##000000	7.44	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8A8B8E

Deuteranopia (green-blind)

#A9A38A

Tritanopia (blue-blind)

#FF667D

Achromatopsia (no color)

#9A9A9A

Design tokens & code

CSS

--color: #ed738d;
/* rgb */ color: rgb(237, 115, 141);
/* oklch */ color: oklch(70.5% 0.152 8.4);

Tailwind

colors: {
  custom: {
    50: '#f79fae',
    500: '#ed738d',
    950: '#000000',
  },
}

SCSS

$custom: #ed738d;
$custom-light: #f79fae;
$custom-dark: #000000;

JSON

{
  "hex": "#ed738d",
  "rgb": {
    "r": 237,
    "g": 115,
    "b": 141
  },
  "hsl": {
    "h": 347.213,
    "s": 77.215,
    "l": 69.02
  },
  "oklch": {
    "l": 0.70465,
    "c": 0.15192,
    "h": 8.4
  },
  "luminance": 0.32189
}

Semantic roles & 50–950 ramp

primary

#ED738D

secondary

#CCF0E8

accent

#D9AE0C

background

#FFFAFA

surface

#FFF3F4

border

#D7CDCE

text

#180F10

muted

#867F7F

Preview Lab

Preview with #ED738D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →