#EB728A#EB728A

#EB728A is a light, vivid red. Relative luminance 0.315; OKLCH L 70.0% C 0.151 H 9.3°. Best body text is #000000 at 7.31:1 contrast (WCAG AA passes).

Color values

HEX	#EB728A
RGB	rgb(235, 114, 138)
HSL	hsl(348, 75%, 68%)
HSV	hsv(348, 51%, 92%)
CMYK	cmyk(0%, 51.5%, 41.3%, 7.8%)
CIE-LAB	lab(62.96, 48.98, 9.31)
CIE-LCH	lch(62.96, 49.86, 10.76°)
OKLab	oklab(69.97% 0.1487 0.0244)
OKLCH	oklch(69.97% 0.151 9.3)
XYZ	xyz(44.8684, 31.5364, 27.7640)
Luminance	0.3153 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EB728A #72EBD3

analogous

#EB72C6 #EB728A #EB9672

triadic

#EB728A #8AEB72 #728AEB

tetradic

#EB728A #C6EB72 #72EBD3 #9672EB

square

#EB728A #C6EB72 #72EBD3 #9672EB

split-complementary

#EB728A #72EB96 #72C6EB

monochromatic

#C61C3E #E33C5E #EB728A #F3A8B6 #FADDE3

Accessibility & contrast

On white

2.87

#EB728A on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.31

#EB728A on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EB728A

7.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EB728A	#FFFFFF	#000000	##000000
##EB728A	1.00	2.87	7.31	7.31
#FFFFFF	2.87	1.00	21.00	21.00
#000000	7.31	21.00	1.00	1.00
##000000	7.31	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#898A8A

Deuteranopia (green-blind)

#A8A187

Tritanopia (blue-blind)

#FD657B

Achromatopsia (no color)

#989898

Design tokens & code

CSS

--color: #eb728a;
/* rgb */ color: rgb(235, 114, 138);
/* oklch */ color: oklch(70.0% 0.151 9.3);

Tailwind

colors: {
  custom: {
    50: '#f59eac',
    500: '#eb728a',
    950: '#000000',
  },
}

SCSS

$custom: #eb728a;
$custom-light: #f59eac;
$custom-dark: #000000;

JSON

{
  "hex": "#eb728a",
  "rgb": {
    "r": 235,
    "g": 114,
    "b": 138
  },
  "hsl": {
    "h": 348.099,
    "s": 75.155,
    "l": 68.431
  },
  "oklch": {
    "l": 0.69973,
    "c": 0.15064,
    "h": 9.3
  },
  "luminance": 0.31532
}

Semantic roles & 50–950 ramp

primary

#EB728A

secondary

#CAEFE7

accent

#D7AF0E

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#180F10

muted

#867E7F

Preview Lab

Preview with #EB728A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →