#E970AD#E970AD

#E970AD is a light, vivid pink. Relative luminance 0.319; OKLCH L 70.5% C 0.164 H 350.6°. Best body text is #000000 at 7.39:1 contrast (WCAG AA passes).

Color values

HEX	#E970AD
RGB	rgb(233, 112, 173)
HSL	hsl(330, 73%, 68%)
HSV	hsv(330, 52%, 91%)
CMYK	cmyk(0%, 51.9%, 25.8%, 8.6%)
CIE-LAB	lab(63.29, 53.47, -10.28)
CIE-LCH	lch(63.29, 54.45, 349.12°)
OKLab	oklab(70.49% 0.1614 -0.0267)
OKLCH	oklch(70.49% 0.164 350.6)
XYZ	xyz(46.9429, 31.9332, 43.2185)
Luminance	0.3193 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E970AD #70E9AC

analogous

#E870E9 #E970AD #E97071

triadic

#E970AD #ADE970 #70ADE9

tetradic

#E970AD #E9E870 #70E9AC #7071E9

square

#E970AD #E9E870 #70E9AC #7071E9

split-complementary

#E970AD #71E970 #70E9E8

monochromatic

#C11E70 #E13B8F #E970AD #F1A5CB #F9DAEA

Accessibility & contrast

On white

2.84

#E970AD on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.39

#E970AD on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E970AD

7.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E970AD	#FFFFFF	#000000	##000000
##E970AD	1.00	2.84	7.39	7.39
#FFFFFF	2.84	1.00	21.00	21.00
#000000	7.39	21.00	1.00	1.00
##000000	7.39	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#7E8CAF

Deuteranopia (green-blind)

#9EA1AA

Tritanopia (blue-blind)

#F86C87

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #e970ad;
/* rgb */ color: rgb(233, 112, 173);
/* oklch */ color: oklch(70.5% 0.164 350.6);

Tailwind

colors: {
  custom: {
    50: '#f39dc5',
    500: '#e970ad',
    950: '#000000',
  },
}

SCSS

$custom: #e970ad;
$custom-light: #f39dc5;
$custom-dark: #000000;

JSON

{
  "hex": "#e970ad",
  "rgb": {
    "r": 233,
    "g": 112,
    "b": 173
  },
  "hsl": {
    "h": 329.752,
    "s": 73.333,
    "l": 67.647
  },
  "oklch": {
    "l": 0.70486,
    "c": 0.16354,
    "h": 350.6
  },
  "luminance": 0.31929
}

Semantic roles & 50–950 ramp

primary

#E970AD

secondary

#C8EDDA

accent

#D57210

background

#FFF9FC

surface

#FFF2F8

border

#D7CCD1

text

#170F12

muted

#857E81

Preview Lab

Preview with #E970AD

Body copy rendered with the generated semantic roles for this colour.

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