#E968C4#E968C4
#E968C4 is a light, vivid pink. Relative luminance 0.312; OKLCH L 70.3% C 0.190 H 340.0°. Best body text is #000000 at 7.24:1 contrast (WCAG AA passes).
Color values
| HEX | #E968C4 |
|---|---|
| RGB | rgb(233, 104, 196) |
| HSL | hsl(317, 75%, 66%) |
| HSV | hsv(317, 55%, 91%) |
| CMYK | cmyk(0%, 55.4%, 15.9%, 8.6%) |
| CIE-LAB | lab(62.69, 60.43, -24.27) |
| CIE-LCH | lch(62.69, 65.12, 338.12°) |
| OKLab | oklab(70.3% 0.1785 -0.0651) |
| OKLCH | oklch(70.3% 0.19 340) |
| XYZ | xyz(48.5192, 31.2137, 55.6833) |
| Luminance | 0.3121 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Pale Magenta
#D767AD
ΔE00 4.56
Orchid
#DA70D6
ΔE00 4.94
Purply Pink
#F075E6
ΔE00 5.89
Purpleish Pink
#DF4EC8
ΔE00 6.04
Candy Pink
#FF63E9
ΔE00 6.08
Purplish Pink
#CE5DAE
ΔE00 6.09
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E968C4 #68E98D
analogous
#CD68E9 #E968C4 #E96883
triadic
#E968C4 #C4E968 #68C4E9
tetradic
#E968C4 #E9CD68 #68E98D #6883E9
square
#E968C4 #E9CD68 #68E98D #6883E9
split-complementary
#E968C4 #83E968 #68E9CD
monochromatic
#BB1B8D #E133AF #E968C4 #F19DD9 #F9D3EE
Accessibility & contrast
On white
2.90
#E968C4 on #FFFFFF
AA ✗AA large ✗AAA ✗
On black
7.24
#E968C4 on #000000
AA ✓AA large ✓AAA ✓
Best text color
#000000 on #E968C4
7.24:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E968C4 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E968C4 | 1.00 | 2.90 | 7.24 | 7.24 |
| #FFFFFF | 2.90 | 1.00 | 21.00 | 21.00 |
| #000000 | 7.24 | 21.00 | 1.00 | 1.00 |
| ##000000 | 7.24 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6E8BC7
Deuteranopia (green-blind)
#939FC1
Tritanopia (blue-blind)
#F56B8D
Achromatopsia (no color)
#989898
Design tokens & code
CSS
--color: #e968c4; /* rgb */ color: rgb(233, 104, 196); /* oklch */ color: oklch(70.3% 0.190 340.0);
Tailwind
colors: {
custom: {
50: '#f399d6',
500: '#e968c4',
950: '#000000',
},
}SCSS
$custom: #e968c4; $custom-light: #f399d6; $custom-dark: #000000;
JSON
{
"hex": "#e968c4",
"rgb": {
"r": 233,
"g": 104,
"b": 196
},
"hsl": {
"h": 317.209,
"s": 74.566,
"l": 66.078
},
"oklch": {
"l": 0.70305,
"c": 0.19004,
"h": 340
},
"luminance": 0.3121
}Semantic roles & 50–950 ramp
primary
#E968C4
secondary
#C1ECCD
accent
#D7480F
background
#FFF9FD
surface
#FFF2FA
border
#D7CCD3
text
#170E14
muted
#857E83