#E968BD#E968BD

#E968BD is a light, vivid pink. Relative luminance 0.309; OKLCH L 70.0% C 0.185 H 342.7°. Best body text is #000000 at 7.18:1 contrast (WCAG AA passes).

Color values

HEX	#E968BD
RGB	rgb(233, 104, 189)
HSL	hsl(320, 75%, 66%)
HSV	hsv(320, 55%, 91%)
CMYK	cmyk(0%, 55.4%, 18.9%, 8.6%)
CIE-LAB	lab(62.43, 59.42, -20.70)
CIE-LCH	lch(62.43, 62.92, 340.79°)
OKLab	oklab(70.03% 0.1769 -0.0552)
OKLCH	oklch(70.03% 0.185 342.7)
XYZ	xyz(47.7410, 30.9024, 51.5846)
Luminance	0.3090 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E968BD #68E994

analogous

#D468E9 #E968BD #E9687C

triadic

#E968BD #BDE968 #68BDE9

tetradic

#E968BD #E9D468 #68E994 #687CE9

square

#E968BD #E9D468 #68E994 #687CE9

split-complementary

#E968BD #7CE968 #68E9D4

monochromatic

#BB1B85 #E133A6 #E968BD #F19DD4 #F9D3EC

Accessibility & contrast

On white

2.92

#E968BD on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.18

#E968BD on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E968BD

7.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E968BD	#FFFFFF	#000000	##000000
##E968BD	1.00	2.92	7.18	7.18
#FFFFFF	2.92	1.00	21.00	21.00
#000000	7.18	21.00	1.00	1.00
##000000	7.18	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#718AC0

Deuteranopia (green-blind)

#959FBA

Tritanopia (blue-blind)

#F6698A

Achromatopsia (no color)

#979797

Design tokens & code

CSS

--color: #e968bd;
/* rgb */ color: rgb(233, 104, 189);
/* oklch */ color: oklch(70.0% 0.185 342.7);

Tailwind

colors: {
  custom: {
    50: '#f398d1',
    500: '#e968bd',
    950: '#000000',
  },
}

SCSS

$custom: #e968bd;
$custom-light: #f398d1;
$custom-dark: #000000;

JSON

{
  "hex": "#e968bd",
  "rgb": {
    "r": 233,
    "g": 104,
    "b": 189
  },
  "hsl": {
    "h": 320.465,
    "s": 74.566,
    "l": 66.078
  },
  "oklch": {
    "l": 0.70025,
    "c": 0.18534,
    "h": 342.7
  },
  "luminance": 0.30898
}

Semantic roles & 50–950 ramp

primary

#E968BD

secondary

#C1ECD0

accent

#D7530F

background

#FFF9FC

surface

#FFF2F9

border

#D7CCD2

text

#170E14

muted

#857E82

Preview Lab

Preview with #E968BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →